Job Description
Web & Digital Marketing Coordinator
Salary: £28,000 - £33,000 pa DOE
Location: Nottingham
Benefits: 26 days Annual Leave (+ bank holidays), Enhanced Maternity & Paternity, Access to HealthShield & Holiday Purchase Scheme & Electric Vehicle Scheme
Our Client: IT Reseller – Technology Industry
Roles & Responsibilities:
Digital Implementation & Performance Tracking:
* Manage the day-to-day execution of organic digital campaigns across various platforms.
* Assist with setting up paid social and paid search activity.
* Track campaign performance and where relevant budgets, using Google Analytics and the Google Ads platform.
* Provide regular updates and reports to the relevant internal stakeholders.
* Conduct continuous testing, smart budget allocation, and data driven optimisation to maximise ROI.
Website / Systems Coordination:
* Handle day to day website tickets and assist with queries where required.
* Support internal teams with ongoing website improvements, updates, and developments.
* Maintain the appropriate digital platforms, working closely with various internal teams to ensure systems’ support efficient and effective delivery.
Copywriting & SEO:
* Write SEO best practice copy for digital content to be used across web, socials, and other digital campaigns.
* Manage product presentation, writing copy for product descriptions and associated content using SEO best practice.
* Assist with the development of digital campaigns, liaise with internal teams to gather information for customer stories, define product details, and any other relevant material/assets.
* Work with the content teams and third parties to support SEO performance.
Skills & Experience:
* Previous experience as a Digital Marketing Coordinator, Marketing Assistant, or similar.
* Copywriting, editing and optimising web content experience, with the ability to spot errors and improve user experience is essential.
* Experience using analytical tools including Google Analytics, Google Ads Manager is essential.
* Other digital platforms/systems e.g. heat-mapping or customer engagement tools would be beneficial.
* Excellent understanding and experience of working to SEO best practices is essential.
* Experience running SEO/SEM marketing campaigns with proven ROI would be highly beneficial.
* Proactive, ambitious, curious, and confident character, with the ability to see the bigger picture and use initiative to support the wider team.
* Experience and solid understanding of all major social media platforms – including both paid and organic campaigns.
Due to the nature of our roles, candidates must be a UK resident. Please note that we cannot offer visa sponsorship or future sponsorship for overseas candidates.
For further information, please contact Amy Webster.
Thank you for your interest. We carefully review every CV and will contact shortlisted applicants by phone or email. If you don’t hear from us within 5 working days, unfortunately your application hasn’t been successful on this occasion.