Today, we help clients with total transformation-inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact.To succeed, organizations must blend digital and human capabilities. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures—and business purpose. What You'll DoThe BCG Henderson Institute (BHI) is seeking an experienced Global Marketing Manager to join its team for an 11-month maternity cover. Your goal will be to expand the Institute’s global network and increase visibility for its experts across influential platforms. As a core member of BHI’s global marketing team, you will also drive multi-channel campaigns to position BHI and its thought leaders effectively—both within BCG and in the broader public sphere. media, event organizers, academic and research institutions) to enhance BHI’s reputation and reach.* Collaborate with BHI content teams to align messaging with BCG’s broader priorities and capabilities.* Serve as a connector between BHI experts and relevant stakeholders—both internally and externally—to identify and promote impactful content.* Identify opportunities for improvement and innovation in content delivery, amplification, and audience engagement, including KPI setup and measurement.* Design and implement integrated marketing campaigns to promote BHI’s research and thought leadership across digital, social, and event channels
What You'll Bring* 8–10 years of relevant B2B marketing experience, ideally within professional services, consulting, or a think tank environment.* Proven ability to develop and execute global marketing strategies, with a focus on positioning thought leadership content.* Strong track record of managing external partnerships, including media outlets, global organizations, and high-profile event platforms.* Experience organizing events for senior- and executive-level audiences.* Experience designing and executing impactful marketing campaigns for book launches is an advantage.* Data-driven and analytical mindset, with the ability to measure campaign performance and use insights to optimize outcomes.* Exceptional project management and organizational skills, with the ability to manage multiple priorities in a dynamic, fast-paced environment.* Strong intellectual curiosity and comfort engaging with complex content, with the ability to distill and communicate it clearly to diverse audiences.* Meticulous attention to detail and a commitment to high-quality execution.* Bachelor’s degree required; Master’s degree preferred.* Familiarity with marketing tools and platforms such as Microsoft Dynamics, Marketo, and Tableau is a plus.* Excellent written and spoken English communication skills.
All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity / expression, national origin, disability, protected veteran status, or any other characteristic protected under national, provincial, or local law, where applicable, and those with criminal histories will be considered in a manner consistent with applicable state and local laws.