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Insights Analyst, Bolton, Greater Manchester
Client: XCM
Location: Bolton, Greater Manchester, United Kingdom
Job Category: Other
EU work permit required: Yes
Job Views:
3
Posted:
04.06.2025
Expiry Date:
19.07.2025
Job Description:
We are looking to hire an Insight Analyst to join our Analytics Team at XCM.
Working on mid-level projects, we seek someone who can think like a consumer within retail, sports, gaming, and deliver complex data insights to top-tier companies.
You should work well under pressure, be a great problem solver, know when to seek help, and if you're a SQL and Big Data expert, that would be a plus!
Primary Purpose
* Support lead analysts and the client team in providing quick answers to analytical, campaign, or data queries.
* Deliver first-class analysis measuring client customer performance across online and offline campaigns, and help understand key client trends quickly.
* Ensure delivery of key insights for all clients, including BAU, projects, and analytics on their roadmap.
* Communicate findings visually with a focus on actionable insights and ROI.
Key Responsibilities
* Work closely with lead analysts and the client team to drive ROI through fast analytics and campaign-related jobs.
* Analyze data using various marketing tools, including customer sales, web traffic, email, direct mail, SMS, and social media trends.
* Measure ROI of campaigns across all platforms.
* Report on KPIs like leads, conversion rates, website traffic, and social media engagement.
* Track email campaign metrics.
* Support CRM team with campaign optimization and implementation.
* Produce analytical recommendations and deliver presentations demonstrating value.
* Deliver BAU analysis and reporting as scheduled.
* Present analytics and recommendations confidently to colleagues and clients.
* Assist with larger statistical projects for strategic recommendations.
* Respond promptly to ad-hoc data requests using all available platforms.
Attributes
* Ability to explain statistical terms to non-technical marketers.
* Curious, proactive, organized, methodical, with a passion for problem solving.
* Ambitious and determined to succeed.
* Enthusiastic, self-motivated, capable of managing multiple requests.
Salary & Benefits
Salary: £28-35K per annum
Benefits include private healthcare, company pension, and death in service.
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