Paid Media Lead - Consumer Sector
The role of Paid Media Lead in the consumer sector focuses on managing and optimising paid media campaigns to drive business performance. This temporary position is ideal for a marketing professional with a strong understanding of digital advertising strategies and platforms.
Client Details
This opportunity is with a well‑established organisation within lifestyle brands. The company has a solid reputation for delivering high‑quality products and services. It offers an excellent chance to work within its marketing and agency department on impactful campaigns.
Description
* Develop and implement comprehensive paid media strategies to align with business objectives.
* Manage and optimise campaigns across various digital advertising platforms.
* Monitor campaign performance, analyse data, and provide actionable insights.
* Collaborate with internal teams to ensure cohesive messaging across all marketing channels.
* Allocate and manage budgets to maximise ROI from paid media efforts.
* Conduct market research to identify trends and opportunities within the industrial and manufacturing industry.
* Prepare detailed reports and presentations for stakeholders on campaign performance.
* Ensure compliance with industry standards and best practices in paid media advertising.
Qualifications
* A strong background in digital marketing, particularly in paid media management.
* Proficiency in using advertising platforms such as Google Ads, Facebook Ads, or LinkedIn Ads.
* Experience in creating and managing campaigns in the industrial and manufacturing sector.
* Excellent analytical skills to interpret data and optimise campaign performance.
* Ability to manage budgets effectively and deliver measurable results.
* Strong communication skills to liaise with internal teams and stakeholders.
* A keen eye for detail and a commitment to maintaining high standards in advertising practices.
Job Offer
12 month contract – £195‑£250 per day / Hybrid Working.
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