Our client, an innovative and fast-growing AdTech company, is seeking a Senior Product Manager to drive the next stage of their product evolution. This organisation is a leader in digital advertising protection and performance intelligence, helping global brands maximise ROI across Google PPC, PMAX, and Affiliate Marketing channels.
The Role:
Reporting directly to the Chief Product Officer, you will take full ownership of product strategy, MVP planning, and launch execution. You’ll also manage a Product Owner and collaborate closely with Engineering, Sales, Marketing, and Customer Success. You’ll help shape the roadmap as the business expands its offering across e-commerce, retail, travel, gaming, and financial services - building products that deliver measurable improvements in advertising performance and revenue impact.
Key Responsibilities
* Lead product strategy as the company evolves into optimisation and performance-focused solutions
* Own MVP definition, delivery, and market rollout
* Partner closely with Sales to ensure alignment with customer needs and commercial opportunities
* Deliver high-impact product launches with strong value propositions
* Present roadmaps, feature specs, and performance insights to internal and external stakeholders
* Maintain deep market and competitive intelligence across the AdTech ecosystem
* Manage and mentor a Product Owner
* Conduct customer discovery across multiple verticals
* Define and track KPIs related to adoption, performance, and satisfaction
Desired Experience:
* 5+ years of product management and 5+ years of AdTech experience (concurrent experience acceptable)
* Strong track record launching successful B2B SaaS products
* Deep understanding of Google Ads, PPC, PMAX, affiliate ecosystems, and advertising optimisation
* Strong command of key advertising metrics (ROAS, CPC, CAC, CTR, CPM, CVR, LTV, etc.)
* Experience with analytics tools such as Google Ads reporting; Looker or FullStory is a plus
* Exceptional communication skills across technical and non-technical audiences
* Experience managing direct reports
* Strong analytical mindset and data-driven decision-making
* Understanding of API integrations and Agile methodologies
Bonus:
* Experience building optimisation or AI/ML-powered AdTech solutions
* Background growing products across multiple verticals
* Industry thought leadership or published content
* Experience working with enterprise clients and complex sales cycles
* Previous startup or scale-up experience
* Google Ads certifications
What's on offer:
* Direct partnership with the Chief Product Officer
* Leadership responsibility with a growing team
* Opportunity to influence strategy in a rapidly scaling AdTech organisation
* Flexible/remote working environment
* A collaborative, high-performing culture