INSIGHT MANAGER
UP TO £60,000
SOUTHAMPTON
Harnham is working exclusively with a well-known Retailer on an exciting Insight Manager position to drive strategic decision-making and elevate customer experiences.
THE ROLE AND RESPONSIBILITIES:
The Insight Manager will have the following responsibilities:
* Interpret market research findings to inform decision-making processes and challenge stakeholders when necessary.
* Lead ad-hoc research projects, analyzing first and third-party data to answer critical business questions.
* Anticipate future customer needs by staying updated on emerging consumer trends and integrating them into recommendations.
* Translate complex data into actionable insights and manage supplier relationships.
* Prioritize tasks, collaborate with Insight peers, and document findings for knowledge sharing.
* Partner with Marketing teams to design and execute market research interventions within budgetary constraints.
* Oversee brand health tracking programs and develop communication testing initiatives to optimize Marketing ROI.
* Provide insights to support marketing campaign development aligned with consumer preferences based upon both qualitative and quantitative data.
YOUR SKILLS AND EXPERIENCE:
The Insight Manager will have the following skills and experience:
* Bachelor's degree in Marketing, Business, or Statistics; Master's degree preferred.
* Proven experience in market research-focused roles with strong analytical and communication skills, client or agency-side.
* Excellent experience in both quantitative and qualitative research methods
* Ability to manage multiple projects and foster positive relationships across teams.
* Experience in the likes of brand tracking, campaign testing and concept testing.
HOW TO APPLY:
Apply via the apply link below.