Description
JOB TITLE: Customer Insight Copywriter Assistant Manager.
SALARY: £39,825pa to £48,675pa plus an extensive benefits package.
LOCATION: Bristol. Edinburgh, Leeds, Halifax or Chester.
HOURS: 35 hours, full time.
WORKING PATTERN: Our work style is hybrid, which involves spending at least two days per week, or 40% of your time, at one of the above the listed hubs.
At Lloyds Banking Group we believe that data is more than numbers — it’s the voice of our customers, the pulse of our business, and the foundation of our future. We’re looking for an experienced Insight Copywriter to join our team. This is a unique opportunity to shape how we communicate insight across the organisation — turning sophisticated data into compelling stories that drive action, influence decisions, and inspire change.
About the role
We’re looking for an Insight Copywriter assistant to join our team. This is a fantastic opportunity to grow your skills in storytelling and insight communication, helping to turn sophisticated data into clear, engaging narratives that support decision-making and drive positive change.
About the role:
You’ll support the team in crafting compelling content from customer insights, behavioural trends, and market research. Working alongside analysts, researchers, and senior writers, you’ll help bring clarity to complexity and ensure our insights are accessible, memorable, and actionable.
This role is ideal for someone early in their career who is passionate about writing, curious about data, and eager to learn how storytelling can influence business outcomes.
Key responsibilities:
1. Translate data and research into clear, compelling copy for a range of audiences and formats.
2. Create stories that bring insight to life customer understanding and impact across written reports, presentations, and strategic documents.
3. Collaborate with insight analysts, researchers, marketers, and team mates to shape content around customer behaviour and business objectives.
4. Ensure consistency of tone, clarity, and impact across all insight communications.
5. Learn and apply storytelling best practices to support the wider insight function.
Skills required:
6. Proven experience in copywriting, content strategy, or storytelling — ideally within financial services, consultancy, or a data-driven environment.
7. Proficiency in Microsoft 365 (M365) tools — especially Word, PowerPoint, and Teams — to create, collaborate, and present insight-driven content effectively
8. An interest in customer insight, behavioural data, and research communication.
9. Some experience in writing, editing, and conceptual thinking skills. Ability to simplify ideas without losing nuance or meaning.
About working for us…
Our focus is to ensure we're inclusive every day, building an organisation that reflects modern society and celebrates diversity in all its forms. We want our people to feel that they belong and can be their best, regardless of background, identity, or culture. We were one of the first major organisations to set goals on diversity in senior roles, build a menopause health package, and a dedicated Working with Cancer initiative. And it’s why we especially welcome applications from under-represented groups. We're disability confident. So, if you’d like reasonable adjustments to be made to our recruitment processes, just let us know.
If you are excited by the thought of becoming part of our team, get in touch.
We would love to hear from you!
At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.
We keep your data safe. So, we'll only ever ask you to provide confidential or sensitive information once you have formally been invited along to an interview or accepted a verbal offer to join us which is when we run our background checks. We'll always explain what we need and why, with any request coming from a trusted Lloyds Banking Group person.
We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.