About Bilibili: Build the Future of Digital Culture with Us
Bilibili (NASDAQ: BILI, HKEX: 9626) is a leading video community and digital ecosystem in China. At our core is “creators and community,” connecting 376 million monthly active users, 86% of whom belong to Generation Z.
With 95% of our content produced by creators, we have cultivated a unique interactive culture centered around Danmaku (real-time comments) and fostered a highly engaged community environment. Our users spend an average of 112 minutes per day on the platform and demonstrate exceptional loyalty, with an annual retention rate exceeding 80%.
Our Global Vision:
As we enter a new phase of global expansion, we are committed to bringing this distinctive creator-community symbiosis model to the world stage. We are seeking partners who understand cross-cultural content ecosystems and excel at nurturing creator communities to join us in building a digital cultural home for the next generation of young audiences worldwide.
Job Summary:
As a Bilingual Creator Operation, you will help build and grow the creator ecosystem within your language region. You will source, onboard, and support high-quality creators, implement localized engagement strategies, and collaborate closely with cross-functional teams to support the product's growth in international markets.
Responsibilities:
* Identify, recruit, onboard, and maintain long-term relationships with creators in your designated language region, contributing to the development of a strong local creator network.
* Assist in the translation, review, and cultural adaptation of product content, including interface copy, campaign materials, and community guidelines, to ensure local relevance and brand consistency.
* Collaborate with product and marketing teams to analyze local user needs and monitor competitor trends, supporting the development of strategies to enhance the localized user experience.
* Track and analyze creator performance and content metrics, prepare periodic reports, and help optimize engagement and content quality.
Requirements:
* Bachelor’s degree or higher in Languages, Communications, Journalism, International Business, Marketing, or a related field.
* Full professional proficiency in both Chinese and at least one of the following: English, Spanish, French, Russian, or Japanese. Near-native level in the second language is required for daily communication and content localization. Language proficiency will be assessed during the interview.
* Minimum 3 years of experience in creator operations, content strategy, digital marketing, or a related field, with demonstrated ability in cross-cultural project execution.
* Strong understanding of the cultural landscape, social media environment, and creator economy in your target language region. Existing connections with local creators or influencers are a plus.
* Excellent communication skills, cultural sensitivity, analytical mindset, and a genuine interest in the digital content industry.