HEAD OF PERFORMANCE MARKETING (GLOBAL)
Location: Hybrid (occasional Bristol office travel)
Salary: £80,000£90,000 base
Benefits: 2025% bonus + £6,000 car allowance + pension + healthcare
Will require quarterly international travel
There are performance marketing roles.
And then there are performance marketing missions .
This one sits at the heart of a global B2B tech brand transforming how it connects with customers across borders, platforms and products. The goal? Build a world-class digital ecosystem that not only drives demand, but defines how a modern, data-led marketing function operates on a global scale.
Youll lead a small but sharp in-house team an analyst, a front-end web specialist and a global content manager but your real reach comes through an international network agency. Theyll handle the global media engine (PPC, paid social, display and more). Youll set the direction: strategy, structure, performance frameworks and the benchmarks of excellence that define what good looks like.
But this isnt just about channel performance. Its about connection ensuring that every click, search and impression actually goes somewhere that converts. Youll work closely with the wider marketing, content and web teams to ensure the traffic your team drives engages meaningfully with the site experience, that UX removes friction, and the customer journey is optimised from first touch to final conversion. Your performance insights will help shape everything from landing page design to content flow, ensuring the pieces fit together seamlessly.
Its a role for someone who thrives on collaboration and influence aligning markets, time zones and personalities around a shared performance vision. Youll work with stakeholders in Japan, the US, Asia and Europe, navigating cultural nuance and regional priorities with empathy and precision. Youll know when to push, when to listen, and how to connect the dots across functions and borders.
Youll be both strategist and practitioner: equally comfortable discussing budget optimisation at a global level as you are diving into a Google Ads account to check structure and performance integrity. Youll combine the instinct of a strategist, the curiosity of an analyst and the empathy of a cross-cultural leader.
What makes it worth your while
£8090k base + 2025% bonus + £6k car allowance
Pension, healthcare, flexible hybrid working
Occasional travel to the Bristol office
Quarterly international travel to collaborate with global colleagues
What youll bring
Highly experienced in digital performance marketing, ideally in B2B or tech with experience working across multiple international markets (Europe, EMEA, SEA, Global, etc.)
Proven experience leading agencies and in-house teams to deliver integrated, data-driven marketing performance
Confident leading teams within a matrix organisational set up
A strong grasp of full-funnel optimisation from traffic generation through UX to conversion
Confidence working with global stakeholders across time zones and cultures, balancing global direction with local nuance
A strategic mind fluent in the details from GA4 dashboards to SEMrush insights, Meta Ad Manager, Linkedin Analytics, etc.
The credibility to influence upwards, sideways and internationally
This isnt about managing ads. Its about orchestrating performance people, partners, and the entire customer journey on a global stage.
If that sounds like your kind of challenge, its time we talked.
Want to Apply? Heres how:
You can share your Linkedin profile or email me a CV it doesnt have to be up to date, we can work on that once you decide you want to take this forward.
Or, for a chat and more information please contact me on:
Colin Doree
Recruiter | Blue Pelican
01892 507122
TPBN1_UKTJ