Overview
£30k per annum
Monday - Friday / 8am - 5pm
Wrexham
Our client based in Wrexham is looking for a Marketing Executive to join their team on a permanent basis. We have an exciting role for an ambitious Marketing Graduate looking to develop a career in Marketing within a fast moving, entrepreneurial business. The role will support all areas of the business including Food Service, Retail and Export markets. The individual will join a talented team and be immersed in all aspects of marketing from data analysis, CRM and campaign management to PR, Blog and report writing and budget tracking. Our clients marketing team create 99% of the marketing content, creative and web development together with packaging and brand work in house and therefore this role provides a unique opportunity to be involved in all aspects of marketing.
Performance Objectives
* Maintaining the website through Strappi/CMS.
* Blog, copy writing, copy checking and PR.
* Working with the designers to deliver the marketing materials and campaigns such as flyers, newsletters and posters.
* Email and Socials marketing campaigns.
* Occasional attendance at national and regional shows.
* Developing launch packs for new products.
* Analysing data to identify trends, issues and opportunities.
* Sales, customer, category, campaign and NPD analysis.
* CRM (Hubspot).
* Preparing marketing campaign reports and presentations using data analysis tools.
* Marketing Budget: Ensuring marketing budget is maintained with all proposed and actual spend and reported monthly.
Person Specification
Excellent verbal and written communication skills are essential for engaging with all areas of the business.
The ability to adapt to changing market trends and address challenges that arise during campaigns.
The ability to develop innovative marketing campaigns and branding strategies is crucial.
Proficiency in analysing data to understand campaign performance and identify areas for improvement.
The ability to collaborate effectively with other team members and departments.
Familiarity with social media platforms, SEO, Google Analytics, and other relevant marketing tools is often required.
Understanding business strategy and customer behaviour is important for developing effective marketing strategies.
Benefits
* A generous staff discount on products.
* Modern office environment.
* 21 days holiday, plus bank holidays.
* Life assurance.
* Critical illness cover.
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