Job Description Sala ry scale: £30,067 to £32,000 per annum Contract: Permanent Hours: 37 hours Base: Kenburgh House, Bradford BD1 4QU. This role supports flexible working options, including hybrid and adjusted hours. Responsible to: Head of Communications and Engagement Probationary Period: Six months Closing Date: 10am, Tuesday 28 April 2026 Interview Date : Wednesday 6 May 2026 in-person at BDC Mind, BD1 4QU Questions: In the first instance any enquiries to be emailed to: [email protected]. For an informal chat about the role before applying please contact Head of Communications and Engagement, Hayley Smith: [email protected] About Us Bradford District and Craven Mind is a thriving, independent mental health charity with a clear purpose to promote positive mental wellbeing and empower and help people experiencing issues with their mental health to manage and work towards recovery and fulfilment. We do this through: Building community and individual resilience for better mental wellbeing Providing early intervention advice and support Supporting people in crisis Empowering and helping people to recover and sustain improved wellbeing Watch this video to find out what it’s like to work here: https://www.youtube.com/watch?v=KxbMQk_ALwQ Read our latest Impact Report and 2024-28 Strategy: https://www.bdcmind.org.uk/about-us/ Find out more about our approach to Equity, Diversity and Inclusion: https://www.bdcmind.org.uk/about-us/equity-diversity-and-inclusion/ Join us and you’ll receive: 25 days annual leave per year, rising to 28 days with length of service plus bank holidays Up to two additional leave days to use each year to support your wellbeing. Simply Health Cash Plan to claim back on personal health costs including dental, optical, prescriptions, physiotherapy and more. Employee Assistance Service including 24/7 confidential mental health support and access to structured therapy sessions. Generous pension scheme and employer contribution to help you plan for a secure future. Discount schemes including Company Shop and Blue Light Card. Excellent personal development opportunities including access to Clinical Supervision. Enhanced sick pay after your six-month probation. Accredited employer with Mindful Employer, Disability Confident and Real Living Wage. Generous death in service/life assurance benefit Role background Our Communications and Engagement team sits at the heart of everything we do at BDC Mind. As part of a small, collaborative team, you’ll work across all departments and services to amplify our impact, challenge stigma, and connect with more people across Bradford District and Craven. Your creativity and storytelling skills will help shape our voice, strengthen our reputation, and promote a positive, hopeful approach to mental health and wellbeing. If you’re a creative communicator with a passion for meaningful stories and impactful communications that support people, we’d love to hear from you. Role purpose Working closely with the Head of Communications and Engagement, you will lead the development and delivery of the organisation’s communication strategy. Your work will enhance our reputation, strengthen relationships with key audiences, and ensure clear, consistent messaging across all channels. This role exists to build trust, influence stakeholders, and protect the organisation’s reputation through high‑quality internal and external communications. You will help shape how we communicate and engage with clarity, confidence and compassion. Role outcomes Supporting the design and effective delivery of the organisation's annual communications and engagement plan. Leading on individual service communications providing insight and operational best practice support. Leading on internal communications and producing regular updates and briefings across multiple online and offline channels. Creating and delivering the social media plan across a range of channels including management of an advertising budget for paid social content. Leading on supporting the income generation team to deliver effective fundraising events and training products. Supporting media opportunities with regional news including radio, TV and online publications. Effectively managing delegated areas of the operational communications budget to achieve objectives set out in the annual plan. Collaborating with services to create lived experiences stories from people supported by our services. Designing and developing effective print and online communications materials including development of accessible materials targeting priority groups. Effectively managing content on the BDC Mind and Healthy Minds’ websites via content management systems. Acting as an ambassador and represent Bradford District and Craven Mind at external functions, events, giving talks and presentations as required. Consistently working in alignment with our aims, objectives, policies, core values and standards set out in our employee handbook. Fully participating in all relevant training to develop and maintain your performance in the role. Demonstrating an ongoing commitment to our values: Caring Always, Working Together, Supporting Everyone, Enabling All and Continually Improving. Performing other duties as reasonably required within the role. Person specification We are committed to promoting mental health awareness, reducing stigma, and improving the quality of life for people with mental health challenges. We value diversity, inclusion and lived experiences when recruiting our workforce of staff and volunteers. QUALIFICATIONS Essential A minimum of 5 GCSEs (or equivalent) grades A-C – including English and Maths Desirable Degree or equivalent in a relevant subject (e.g English, communications, journalism, marketing) EXPERIENCE Essential Extensive experience in a communications or marketing role Developing digital content for website, social media and newsletters (Adobe Creative Suite, Canva, Mailchimp) Website content management, WordPress or similar Copywriting for diverse audiences and platforms Social media content creation, management and reporting Desirable: Experience in a communications role within healthcare or the voluntary sector Experience building relationships with a range of stakeholders, including community groups, local media, and system partners Basic video editing and photography skills Leading on communications and engagement campaigns Managing a budget (e.g paid social media) Commissioning and briefing photographers, graphic designers and freelancers SKILLS AND ABILITIES Essential Excellent written and verbal communication skills, with the ability to tailor messaging for different audiences and channels Confidence and ability to represent the organisation at meetings and events Strong collaboration skills, able to build trust and credibility across multiple teams and organisations Strong organisational skills with the ability to prioritise and meet multiple deadlines KNOWLEDGE Desirable Ability to travel independently around Bradford District and Craven Understanding of mental health and its impact on individuals. Knowledge of different marketing and communication tools An understanding of the voluntary and community sector and mental health organisations within Bradford District and Craven An understanding of the mental health challenges faced by different communities including groups with protected characteristics ATTITTUDE AND PERSONAL ATTRIBUTES Essential Self-motivated, proactive and able to work independently Analytical problem-solver with solution-focused attitude Effective team player with strong relationship-building skills Commitment to ongoing professional development How to apply Please click the 'Apply for this job' button and follow the steps to fill out the application form. Upload your CV alongside either a one-page cover letter or a video/audio recording that explains how your experience and skills match the job description and person specification. We’re unable to provide feedback to applicants who are not shortlisted. We are committed to safeguarding vulnerable children and adults. All successful candidates will need to apply for a Disclosure and Barring Service (DBS) check and a right to work in the UK check.