Join to apply for the In-Store CRM Manager, London role at Prada Group
2 days ago Be among the first 25 applicants
Join to apply for the In-Store CRM Manager, London role at Prada Group
Get AI-powered advice on this job and more exclusive features.
The In-Store CRM will be responsible for managing the client portfolio as a strategic business asset. The role focuses on strengthening and developing CRM & clienteling initiatives in store and supporting the sales staff with a strong focus on driving business through CRM campaigns, client outreach initiatives (client interactions) and private appointments.The CRM Manager must be comfortable with data analysis, Excel, and campaign management to make data-driven decisions and manage the client portfolio strategically.
RESPONSIBILITIES
* Manage the client portfolio strategically, focusing on segmentation, forecasting, and growth of client relationships.
* Design and execute advanced client segmentation strategies, ensuring targeted outreach for high-value clients, prioritising engagement strategies that drive long-term loyalty.
* Analyse client data and manage the client portfolio using tools like Excel and the business CRM platform (C-Sphere) to extract insights, build reports to assess key KPIs, forecast client engagement opportunities, and drive targeted campaigns.
* Drive innovation by benchmarking CRM strategies within the market, staying updated on trends, and introducing new client engagement techniques.
* Ensure the development, implementation and execution of store CRM campaigns, including the local outreach activities, client target list extraction, and performance monitoring.
* Tie CRM efforts directly to sales and revenue goals, ensuring measurable impacts on store and individual client advisor performance through effective CRM strategy management.
* Manage client gifting and customer experiences budget to strategically enhance client relationships.
* Collaborate across departments to align CRM outreach and engagement strategies with store events, product launches and communications campaigns.
* Conduct training sessions to ensure team members understand the importance of CRM and feel confident in using related tools and strategies.
* Train and support sales staff in using digital tools (e.g. C-Sphere) to perform clienteling initiatives.
* Provide individual feedback on specific CRM initiatives and share best practices with the store team.
* Ensure adoption, consistent execution and follow-up of the Group clienteling strategy, resources and culture across all store team members.
* Monitor and track CRM based KPIs for client outreach, private appointments, prospects, productivity and outreach initiative performance.
* Develop CRM strategies that align with business objectives with key business objectives and contribute directly to sales growth.
KNOWLEDGE AND SKILLS
Luxury retail experience is preferred
Strong technical attitude and digital mindset
Languages: English, other language is mandatory
Client centric attitude, problem solving, flexibility, empathy, energy
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Other
* Industries
Retail Luxury Goods and Jewelry
Referrals increase your chances of interviewing at Prada Group by 2x
Get notified about new Customer Relationship Management Manager jobs in London, England, United Kingdom.
Director Customer Relationship Management
London, England, United Kingdom 2 weeks ago
Greater London, England, United Kingdom 2 weeks ago
Feltham, England, United Kingdom 2 weeks ago
Harrow, England, United Kingdom 3 days ago
Greater London, England, United Kingdom 10 hours ago
TikTok LIVE - Global Customer Service Operations Manager
London, England, United Kingdom 2 weeks ago
Loughton, England, United Kingdom 2 weeks ago
London, England, United Kingdom 2 days ago
Oxted, England, United Kingdom 2 weeks ago
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 1 month ago
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 4 days ago
London, England, United Kingdom 3 days ago
London, England, United Kingdom 1 month ago
Join Our Supervisor Community - London & South West Stores
Greater London, England, United Kingdom 1 year ago
Client Relationship Manager, Asset Impact
London, England, United Kingdom 1 month ago
Fashion Wholesale Customer Service and Operations Manager
Watford, England, United Kingdom 2 weeks ago
London, England, United Kingdom 2 weeks ago
St Albans, England, United Kingdom 2 weeks ago
London, England, United Kingdom 14 hours ago
London, England, United Kingdom 2 weeks ago
London, England, United Kingdom 2 weeks ago
Client Relationship Manager, Financial Institutions
City Of London, England, United Kingdom 7 hours ago
Brentwood, England, United Kingdom 4 weeks ago
Client Relationship Manager (Energy Markets)
Greater London, England, United Kingdom 1 week ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr