Social Media Manager
Location: Bedfordshire (Hybrid)
We are seeking a Marketing Specialist to support our brand's social media presence, with a passion for monitoring emerging global trends.
Key Responsibilities:
* Track and report on emerging ingredient trends across beauty and personal care categories
* Monitor global market launches using platforms like Mintel or WGSN
* Analyse competitor activity and consumer behaviour to support new product ideas
* Manage social media pages for our brand
* Support the development of marketing assets including trend reports and product launch presentations
* Help align innovation concepts with brand positioning and consumer needs
* Liaise with graphic design and digital teams to contribute to marketing material creation
Requirements:
* 1–2 years' experience in a marketing role within the personal care industry
* Passion for beauty and wellness trends
* Strong research skills and ability to synthesize data into actionable insights
* Solid understanding of product development processes
* Proficiency in Microsoft Office and ideal experience with trend databases or market insight platforms
* Expertise in social media algorithms, audience engagement tactics, and content trends across major channels
* Ability to analyse performance data and optimize campaigns based on insights