Job Description
Head of Performance Marketing & Acquisition
Fitness Services
London 3 days a week in the office / 2 at home
£70,000-£90,000 + package
I am excited to be partnering with a leading fitness brand with over 250 gyms across the UK, they are passionate about making fitness accessible to everyone! Due to growth, the brand is hiring a Head of Performance Marketing/Lead to join their Digital Trading Leadership Team, reporting to the Digital Director.
As part of the leadership team, you will you'll lead the paid media strategy across a wide mix of digital & offline channels — from PPC, paid social, YouTube, affiliates, to OOH, radio, VOD, CTV, &TV.
You'll have a team of 2 people for now as well as media agencies to manage (across affiliates, media, measurement, networks & martech), and together you'll oversee end-to-end campaign planning, briefing, execution and optimisation.
You'll work closely with teams across creative, brand, comms, pricing, eCommerce, social, & CRM to ensure campaigns are impactful, cohesive, & commercially effective — driving member acquisition & maximising media.
Ideal Candidate Expeirnece:
1. A strong background in acquisition media &am...