Join to apply for the Brand Manager, Pharmaceuticals role at Merz Therapeutics
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Join to apply for the Brand Manager, Pharmaceuticals role at Merz Therapeutics
YOUR CONTRIBUTION
As a Brand Manager you will play a critical in shaping and managing the success of Merz Therapeutics products. The Brand Manager will develop effective brand strategies and deliver the promotional campaigns, ensuring regulatory compliance and lead on the development and implementation of Brand plans and campaigns. The successful candidate will;
* Lead on the brand planning process ensuring alignment across Medical, Marketing and Sales
* Lead on annual brand planning process and roll out to the wider team
* Lead for Global/local market research projects.
* Be aware on trends and impacts of external environment, review brand strategy in line with market changes
* Lead the implementation of the brand plans & campaigns
* Develop and lead pre-launch and launch activity for new products
* To make data-driven decisions, identify opportunities, and address challenges promptly, ensuring the brand's sustained growth and success
* Development & implementation of promotional & patient materials and control of approval process in line with ABPI/PMCPA COP
* Responsible for monitoring of budget with planned phasing to avoid over or underspend.
* Actively engages and communicates as a true brand ambassador
* Brand lead for internal company meetings, communications & product updates
* Proactively seeks out opportunities to interact with colleagues and key stakeholders to raise personal and brand profile aligned to business objectives.
* Develops external relationships with HCPs to gain insight for maximizing marketing & sales promotion
* To work closely with sales and medical teams, to ensure seamless execution of brand strategies. Including support to the sales team, aligning messaging, and leveraging cross-functional expertise to maximize brand performance
YOUR CONTRIBUTION
As a Brand Manager you will play a critical in shaping and managing the success of Merz Therapeutics products. The Brand Manager will develop effective brand strategies and deliver the promotional campaigns, ensuring regulatory compliance and lead on the development and implementation of Brand plans and campaigns. The successful candidate will;
* Lead on the brand planning process ensuring alignment across Medical, Marketing and Sales
o Lead on annual brand planning process and roll out to the wider team
o Lead for Global/local market research projects.
o Be aware on trends and impacts of external environment, review brand strategy in line with market changes
* Lead the implementation of the brand plans & campaigns
o Develop and lead pre-launch and launch activity for new products
o To make data-driven decisions, identify opportunities, and address challenges promptly, ensuring the brand's sustained growth and success
o Development & implementation of promotional & patient materials and control of approval process in line with ABPI/PMCPA COP
o Responsible for monitoring of budget with planned phasing to avoid over or underspend.
* Actively engages and communicates as a true brand ambassador
o Brand lead for internal company meetings, communications & product updates
o Proactively seeks out opportunities to interact with colleagues and key stakeholders to raise personal and brand profile aligned to business objectives.
o Develops external relationships with HCPs to gain insight for maximizing marketing & sales promotion
o To work closely with sales and medical teams, to ensure seamless execution of brand strategies. Including support to the sales team, aligning messaging, and leveraging cross-functional expertise to maximize brand performance
YOUR PROFILE
* Minimum 5 years working in a Pharmaceutical Marketing role
* Life science graduate (desirable)
* ABPI medical representative exam pass
* Marketing qualification – CIM or equivalent (desirable)
* Digital expertise – experience in planning and managing digital channels
* Ability to apply understanding of the Health Care environment and adapt to the changing customer needs
* Customer engagement skills – the ability to understand systems, processes and resources available
Your Benefits
* 25 days Annual Leave, increasing with length of Service
* Private Medical Insurance
* Life Assurance Cover
* Dental Care
* Pension Scheme
* Cycle Scheme
* Employee Referral Scheme
* Eyecare Vouchers
* Collaboration in multi-functional international teams
* Attractive location with good transport links to a modern, well-equipped office
* Great development opportunities and on the job training
For more information please visit our career page .
About Us
The Merz Therapeutics, UK, a privately held, family-owned company, have been dedicated to the development of innovations for more than 110 years. Merz Therapeutics GmbH is headquartered in Frankfurt am Main, Germany, and is represented in more than 90 countries worldwide including UK and Ireland.
Merz Therapeutics is committed to improving treatment outcomes for patients around the world. With our relentless research & development efforts and culture of innovation, we strive to identify unmet patient needs and provide appropriate treatments. In particular, we focus on patients suffering from movement disorders, neurological diseases, liver diseases and other health issues that severely impact quality of life.
For more information, visit https://www.merztherapeutics.com/uk
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
* Industries
Pharmaceutical Manufacturing
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