Base pay range
We’ve been championing local businesses for over 60 years. Where once our Yellow Pages helped those businesses get found and chosen, we now do this and much, much more with our proven digital marketing solutions, making us the UK’s number one managed digital advertising partner for local businesses.
Job Description
We have an opportunity for a Digital Account Director covering Yorkshire and Humberside, joining a community of Digital Account Directors within Yell’s Field Sales channel. You will deliver best in class, high end and bespoke digital solutions high‑value client base. Each Yell Agency Customer will have a minimum annual spend of £8K across a wide product range.
The primary function of the role is to retain, nurture and grow customers’ product spend into high performing digital marketing solutions, whilst actively sourcing new business and working with a team on BDMs to drive referrals into your pipeline. Essentially, the need to develop and grow your client’s digital portfolio will be your everyday driver as well acquiring new high‑value customers looking for a digital agency level solution.
Key Responsibilities
* Managing an elite portfolio of customers, with annualised spend ranging from £8,000 – £70,000.
* Delivering growth sales primarily from our premium & bespoke products – actively identifying and acquiring new digital opportunities by developing advertising programmes that meet clients’ needs and the Yell agency minimum spend thresholds.
* Working with your Field Sales Manager and team of BDMs to drive high quality referral opportunities whilst supporting training and development of the BDMs within your territory.
* Nurturing relationships with key stakeholders within the business including your Digital Marketing Manager, product and commercial managers, L&D, marketing and finance. Facilitating training sessions and onboarding programmes for new and existing team members, ensuring alignment with organisational goals.
* Driving adoption of best practices within the team, leveraging your experience to cultivate a high‑performance sales culture.
Qualifications
* A minimum of 3 years’ experience managing high‑value digital advertising accounts.
* Demonstrated highly successful digital sales performance during your career, both in customer base and high‑value acquisition.
* A strategic thinker with a deep understanding of digital marketing campaigns and technology.
* Resilient, disciplined and tenacious – never afraid to ask for testimonials which support a client‑dedicated ethos.
* Proven ability to continually adapt to the digital market and monitor competitors.
* Excellent communicator, able to explain complex digital information clearly and concisely.
* Emotionally intelligent, respectful, professional and collaborative with team members and supporting functions.
* Task‑orientated, always willing to go the extra mile for clients. Flexible – able to adapt to changing priorities and targets quickly.
Additional Information
* Salary £51,000, OTB £22,000, Car Allowance £6,000 or £6,800 (dependent on your car).
* Yell Gold Award annual incentive.
* At least 31 days holiday (incl. public holidays), building to 34 over 5 years.
* Savings at over 900 outlets inc. supermarkets, fashion, electronics and travel.
* Access to mind, money and movement wellbeing resources and gym discounts.
* Savings on eyecare and free eye tests.
* Company‑wide and local recognition schemes.
* 24/7 Employee Assistance Programme support.
* Pension scheme for colleagues aged 22 to State Pension Age.
* Life insurance for all.
Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Technology, Information and Internet
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