Join the Birmingham Panthers – Help Shape the Future of Women’s Sport.
We are on a mission to transform netball – and we need a game-changer. With backing from Knighthead Capital (owners of Birmingham City FC), the Birmingham Panthers are set to become a leading force in one of the UK’s fastest-growing, female-led sports.
The Birmingham Panthers are a bold, pioneering netball franchise with a mission to elevate elite netball and celebrate the power of women in sport. We're committed to building a world-class performance environment in the West Midlands, backed by top-tier coaching, advanced sports science, and a player-first, female-focused development approach.
With an inclusive spirit that reflects the diversity of Birmingham and the West Midlands, we are dedicated to inspiring our community and creating lasting impact. Through partnerships with schools, clubs, and universities, our talent pathway nurtures local players from grassroots through to the Netball Super League.
We’re looking for a Commercial Manager who is ambitious, strategic, and ready to make an impact. This is your chance to join a bold, high-growth team driving netball into a new era of professionalism, fan engagement, and commercial success.
If you're entrepreneurial, thrive in a fast-paced environment, and want to be part of something big – we want to hear from you.
What we need from you:
* You will need a proven track record in a commercial, sponsorship, partnerships, or revenue-driving role, ideally within sport, entertainment, or related sectors
* Have a strong understanding of the West Midlands business landscape, with an existing network of contacts across relevant sectors
* Demonstrable experience of contract negotiation, proposal writing and presentation skills.
* Entrepreneurial, self-motivated, and adaptable, with the ability to thrive in a fast-paced, high-pressure environment
* Strong project management and organisational skills, with the ability to balance short-term deliverables and long-term strategy
* Excellent interpersonal and communication skills, able to engage confidently with senior stakeholders, partners, and internal teams
* A genuine passion for sport and a commitment to helping elevate women’s sport in the UK
* Hold a UK driving licence
What the role involves:
You will be working closely with the CEO to drive sponsorship revenue, including identifying prospects, leading outreach, developing tailored proposals, and helping to close deals.
Other duties include:
* Lead the development and delivery of the hospitality programme, including shaping the product offering and overseeing the sales plan to businesses and potential buyers
* Account Manage the portfolio of current commercial partners
* Explore and pilot new revenue streams such as brand licensing partnerships, content monetisation, and innovative commercial collaborations
* Build and manage strong internal relationships, working closely with the Marketing Manager, Community Manager, Events Manager, and Franchise Director to ensure alignment across commercial activities
* Monitor and report on commercial performance, providing regular updates to the CEO and Board
* Stay ahead of market trends, competitor activity, and commercial innovations to help position the Panthers as a leader in the sports business landscape.
Salary: up to£40,000 per year, plus OTE.
Hours: Working full time hours – 37.5 per week. The role includes some weekends and evenings to host at matches and offers flexibility for some hybrid working.
What we offer you:
* Pension
* 25 days holiday, plus Bank Holidays
* Competitive salary
* Potential for commission
* Opportunity to work in an energetic, fast-growing sports franchise
* Collaborative and supportive team culture with a focus on innovation
* An impactful role that allows you to shape the future of netball across Birmingham and the West Midlands
**Application end date 7th July 2025**
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