Senior Data Scientist - Consumer Behaviour exciting scale up proposition
Join to apply for the Senior Data Scientist - Consumer Behaviour role at Guaranteed Tenants Ltd.
Location: London office, hybrid 3 days per week.
Salary: Negotiable depending on experience, up to £90,000 + stock options.
Job Reference: J12960.
Please note: This client is unable to offer sponsorship; ensure you have full UK working rights.
Measure Protocol is seeking a smart, creative, and dynamic Senior Data Scientist to help shape their approach and products to build a best-in-class consumer data company.
About Measure Protocol: They are building the world's first ethical and transparent human data marketplace, aiming to give individuals more control over their data and how it's used, while enabling companies to access valuable consumer insights.
The Role:
1. Data Cleaning and Preparation: Collect, clean, and prepare large media datasets from various sources (CRM, ad servers, audience panels).
2. Statistical Analysis: Use econometric techniques like regression, time series, and panel data analysis to identify relationships between media spend and business outcomes.
3. Model Validation and Interpretation: Evaluate model accuracy, interpret results, and communicate findings clearly to stakeholders.
4. Campaign Optimization: Provide insights to inform media buying strategies, including channel allocation and budget optimization.
5. Advanced Analytics: Explore new data analysis techniques like machine learning to improve models and uncover deeper insights.
Your Skills and Experience:
* Proficiency in Python, R, SQL, and data visualization libraries.
* Experience with econometric methods such as regression, panel data analysis, and time series forecasting.
* Understanding of media landscape, ad formats, and industry KPIs.
* Strong communication skills to explain complex concepts to non-technical stakeholders.
* Business acumen to translate data insights into actionable strategies.
* Additional skills in Marketing Mix Modelling (MMM) to assess media channel impacts.
If this role interests you, apply through our retained recruiters, Datatech Analytics.
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