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Full-time influencer marketing manager

Wigan
Skinnify
Marketing manager
Posted: 12 January
Offer description

Own & Scale Our Influencer Growth Engine | Fast-Growing E-Commerce Brand

Only apply if you have hands-on experience building and scaling influencer marketing programs for DTC e-commerce brands. As part of the application, you will be asked to describe the influencer marketing strategy you would use to make Skinnify successful.

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About Skinnify

At Skinnify, we're reinventing fitness by integrating resistance into everyday clothing. Our products turn daily movement into exercise - no gym required.

In just 3 years, we've grown from 0 to 150,000+ customers, and influencer marketing is one of our most important growth channels going forward. Now, we're looking for a full-time Influencer Marketing Manager to take ownership of this channel and scale it to the next level.


Tasks


As our Influencer Marketing Manager, you will own the influencer channel end-to-end, from strategy to execution to optimization.

Develop and execute a clear influencer marketing strategy aligned with Skinnify's growth goals

Source, recruit, and manage creators across Instagram, TikTok, YouTube, and other relevant platforms

Build and scale programs using impact, LTK, ShopMy, etc.

Identify high-performing creators and turn them into long-term brand partners

Manage influencer contracts, payouts, tracking links, and performance reporting

Collaborate closely with paid media, content, and creative teams

Analyze performance (ROI, CPA, conversions) and continuously optimize campaigns

Stay on top of influencer, UGC, and social commerce trends

Ensure brand alignment, authenticity, and compliance across all partnerships


Requirements


Proven experience in influencer marketing for DTC e-commerce brands

Hands-on experience with impact, LTK, and/or ShopMy

Strong strategic thinking - you know how to scale influencer programs profitably

Excellent communication and relationship-building skills

Data-driven mindset with a clear understanding of performance metrics

Highly organized and comfortable managing multiple creators and campaigns

Self-starter who takes ownership and gets things done


Benefits


Full flexibility – Work remotely with ownership and autonomy

High-growth environment – From 0 to 150,000+ customers in 3 years

Real impact – You will directly shape one of our most important growth channels

Ownership & trust – This is not a "support" role; you lead the strategy

Highly rated workplace – 5/5 Glassdoor reviews

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