Contract Type:Full-time, Permanent
Salary:£41,000–£47,000 (depending on experience)
Location:Clinic Delivery 3 days per week, based in East Anglia- Norwich.
Line Management 2 days per week. Supporting East Anglia based clinicians through regular 1:1s, observational visits, and development conversations
Lead with purpose. Grow with Pure.
We’re seeking a proactive and experienced Senior MSK Physiotherapist to join our Regional Team as Clinics Area Lead for The Midlands. This is a pivotal leadership role focused on driving clinical excellence, mentoring emerging leaders, and shaping the future of MSK care across the region.
Purpose of the Role
As Clinics Area Lead, you’ll ensure the efficient and effective delivery of clinical services across East Anglia. You’ll champion best practice, support complex case management, and foster a culture of quality, development, and innovation aligned with Pure’s values.
Your Role in Our Team
Reporting to the Head of Clinics and working closely with the Regional Lead, you’ll line manage a team of Clinics Team Leads. You’ll guide their leadership and clinical development, empower them to grow their teams, and act as a role model for excellence in MSK physiotherapy.
Key Responsibilities
Clinical Excellence & Quality
* Act as the clinical expert across your region
* Oversee clinic diary management and optimise utilisation
* Monitor clinical KPIs and implement improvement strategies
* Support operational leads in embedding excellence in service delivery
Team Development & Performance
* Lead and coach Clinics Team Leads to deliver high standards of care
* Build performance plans and mentor leadership growth
* Oversee recruitment, onboarding, and succession planning
* Address clinical performance issues and support complaint resolution
Governance & Compliance
* Collaborate with Quality & Governance teams on audits and standards
* Ensure adherence to HCPC/CSP guidelines and Pure policies
* Promote mandatory training and learning via Thrive
* Manage clinical complaints professionally and constructively
Leadership & Culture
* Champion Pure’s values and sustainability initiatives
* Create an inclusive, safe, and high-performing team environment
* Contribute to evolving our clinical development programme
* Lead by example in communication, documentation, and reflective practice
Service Improvement & Growth
* Identify opportunities for service enhancement and business expansion
* Share innovative ideas to improve clinical development pathways
Skills & Qualities
* Strong organisational and time management skills
* Excellent communication and emotional intelligence
* Resilient, proactive, and solution-oriented
* High data literacy and analytical ability
* Passionate about quality, development, and team success
Qualifications & Experience
* HCPC Registration
* BSc Physiotherapy
* Minimum 4 years MSK experience
* Full UK driving licence
* Proven leadership and team management experience
* Strong IT skills and understanding of clinical governance
* Level 7 leadership qualification or Clinical Master’s degree
* Experience in private physiotherapy clinics
* Project management or strategy implementation experience
Why Join Pure
* Be part of a forward-thinking, values-driven organisation
* Lead a region and shape the future of MSK care
* Access ongoing CPD and leadership development
* Work in a culture of recognition, inclusion, and innovation
We’re proud to share thatExamWorks UKhas once again achievedLevel 3 Disability Confident Leader status, reaffirming our commitment to inclusion and accessibility.
Disability Confident Leader
As a Disability Confident Leader, we:
* Promote accessibility and inclusion
* Ensure inclusive recruitment and development
* Share best practice across the industry
* Continue to lead the way in supporting disabled people at work
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