Central Employment are working with an expanding, award-winning UK Search Agency, as they look to appoint an SEO Specialist, reporting into the Head of SEO.
As a SEO Specialist:-
1. Be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks
2. Execute tests, collect and analyse data, identify trends and insights in order to achieve maximum ROI in search campaigns
3. Build systems and protocols internally that ensure all content is optimised across all platforms and user experiences (websites, mobile, social, video, blogs, retail portals etc)
4. Designing and running a large number of tests from a/b to multivariate on the full range of topics from CRO, content optimisation, UX, search terms to landing pages, all with the purpose of increasing performance
5. Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
6. Optimise copy and landing pages for search engine marketing
7. Perform ongoing keyword discovery, expansion and optimisation
8. Research and implement search engine optimisation recommendations
9. Research and analyse competitor advertising links
10. Develop and implement link building strategy
11. Work with the development team to ensure SEO best practices are properly implemented on newly developed cod...