Campaign Marketing Manager £40,000- - £55,000 pa DOE Hybrid - Leeds Office (3 days in office, 2 days remote) 25 Days Annual Leave Bank Holidays Christmas Closure Additional Company Benefits B2B experience is essential. Are you a hands-on Content Marketer with a generalist background and a passion for driving growth within a SaaS environment? We are representing an innovative and fast-growing SaaS business who are searching for a results-driven Campaign Marketing Manager to take ownership of their content strategy, campaign execution, and marketing-based lead generation. Working across two of their key business segments you will bring fresh ideas, a creative mindset, and deliver impactful campaigns with the aim of generating high-quality B2B leads. KEY RESPONSIBILITIES: Campaign Management: Plan, develop and execute lead-nurturing campaigns to convert B2B prospects into customers. Copy: Produce engaging and SEO-optimised content/assets, promoting the SaaS product portfolio to relevant target audiences, translating technical features into value & clear benefits. Digital: Manage and optimise digital marketing activities across website, email and social media. Collaboration: Collaborate with Sales to align marketing initiatives with business goals. Analyse & Optimise: Analyse campaign performance, providing actionable insights and optimising campaigns where necessary. AI: Leverage AI tools effectively, whilst maintaining quality and a consistent tone of voice across all marketing channels. SEO: Own the SEO strategy and aim to improve organic traffic, reporting SEO & Content performance to the SLT. SKILLS & EXPERIENCE: Previous experience as a B2B Campaign Marketing Manager, Generalist Marketing Manager, or similar, within a SaaS or Agency environment. Demonstrable experience in driving organic traffic and lead generation through content marketing. A sound understanding of full-funnel marketing, able to generate results in niche markets (field-service related industries). Exceptional communicator with excellent writing and editing abilities (and a portfolio of previous work to demonstrates past success). Highly competent with SEO tools (Semrush, GA4), marketing automation platforms (Pardot, Intercom) and CMS systems. Data-driven mindset with excellent analytical skills. A strategic thinker and creative storyteller, able to translate technical concepts into compelling campaigns. Self-motivated, with an ability to take ownership and drive forward processes with strong attention to detail. Commercially focused with a results-driven mindset. If you’re a passionate marketer and keen to join a fast-growing SaaS business where your marketing expertise will directly influence the success and expansion of the business, please apply today. If you would like to discuss the opportunity further, please contact Matt Pallister or Alice McGlaughlin on the numbers listed on our website: wearemarmion Thank you for taking an interest in the role advertised. We'd like to confirm that each CV received is read thoroughly by a trained consultant; if your application is shortlisted then you will be contacted via telephone in the first instance. If we have not contacted you within 5 working days of your application, please understand that the CV received, and the information provided does not meet the requirements of the role. However, we endeavour to consider all applicants for future opportunities; should you wish to speak to the named consultant about your application, please contact us directly