Job Description
Role: Shopper Marketing and Visual Merchandising Assistant Manager
Contract: 12M FTC
Shift pattern: Full Time
Location: Nottingham Support Office - NG90
Closing date: 1st May 2026
Recruitment Partner: Matthew Nelligan
Overview
Are you passionate about creativity and design? Do you thrive on the challenge of creating standout in‑store experiences that connect with customers? If so, we have an exciting opportunity for you! We’re looking for a Shopper Marketing & Visual Merchandising Assistant Manager to help bring our brand stories to life in‑store – from exciting cosmetics launches to all‑year‑round gifting initiatives. As part of the In‑Store Marketing Team, you’ll help make our brands shine in retail spaces by supporting the planning and delivery of both temporary activations and permanent merchandising projects. You’ll work with a passionate team of creatives and marketers to deliver impactful campaigns that surprise and delight shoppers every day.
Key responsibilities
* Be the brand guardian for creative translation of the Brand Visual Identity for in‑store execution within UK&I / EMEA & APAC markets.
* Translate initiatives and campaigns for in‑store execution across all touch points within In‑store.
* Own the creative development of 3D kit for in‑store activation.
* Lead any strategic creative development for locally led visual merchandising projects.
* Work closely with Brand, Commercial and Category Management Teams to ensure all activation is backed in insight and has clear commercial return on investment.
* Collaborate with agency partners on briefing, creative development and production.
* Oversee all stakeholder engagement and sign off of activity before go to market.
* Strong budget management and ownership.
* Focus operational excellence and landing right first time for stores and our customers.
* Working with agility to flex the plan according to the business priorities.
* Evolve and embed best‑in‑class ways of working to maintain internal, retailer and agency relationships.
What you need to have
* Previous experience in Shopper Marketing, Visual Merchandising, Retail Marketing, or Brand Activation.
* An understanding of design and development and print methods.
* Confidence to make own informed decisions.
* Demonstrate expert communication and stakeholder management skills.
* Able to work at pace and under pressure in a cross‑functional model.
* Meticulous attention to detail.
* Strong commercial acumen.
Rewards
* Boots Retirement Savings Plan
* Discretionary annual bonus
* Generous employee discounts
* Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
* Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.
* Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.
A bit about us
At Boots, we’re proud to be an equal opportunity employer, creating a place where everyone feels welcome, supported and free to be themselves. We believe that when our people feel valued and included, they thrive, so we’re committed to creating a brilliant Boots for our people so they can make a difference for our customers and colleagues every time.
Equal Employment Opportunity
Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case‑by‑case basis.
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