Our client is seeking an experienced Digital Marketing Manager to join their dynamic team and play a pivotal role in developing and delivering strategic, data-driven marketing campaigns that build brand awareness, drive customer acquisition, and strengthen market positioning.
This role requires a highly organised, commercially minded professional who can work collaboratively across functions - including marketing, product, sales, content, account management, and customer experience - to deliver measurable business results.
Our client requires a highly motivated, energetic candidate with the ability to thoroughly research and own the paid digital components of the role, supported by strong foundational Google expertise.
Key Responsibilities as Digital Marketing Manager:
1. Develop and execute integrated marketing campaigns
2. Collaborate cross-functionally with internal stakeholders
3. Establish clear performance metrics, continuously monitor outcomes, and optimise campaigns based on data insights to maximise effectiveness and return on investment
4. Manage the full campaign lifecycle
5. Oversee campaign budgets and forecasting performance
6. Utilise data and analytics to inform audience segmentation, targeting strategies, and message development
7. Lead, coach, and mentor a Campaign Executive
8. Champion innovation, incorporating automation, AI, and emerging techno...