We are seeking an experienced Marketing Manager to work in a fast-paced environment with the ability to manage multiple priorities whilst developing and executing comprehensive marketing strategies for our business. The ideal candidate will have a strong background in channel marketing, vendor relations, and event management within the IT/technology sector and who can be a dynamic leader who can balance strategic thinking with hands-on execution, while effectively managing relationships with multiple stakeholders across different cultures and geographies. This role will require regular travel for events, vendor meetings and office visits.
Key Responsibilities:
* Strategic Marketing & Planning: Develop and implement comprehensive marketing strategies aligned with business objectives and revenue targets.
* Create and manage annual marketing budgets, including vendor funding allocation and ROI tracking.
* Establish KPIs and metrics to measure campaign effectiveness and market penetration.
* Analyse market trends, competitor activities, and customer insights to inform marketing initiatives.
Vendor Relations & Channel Marketing:
* Build and maintain strong relationships with key technology vendors and partners.
* Secure and manage vendor Marketing Development Funds (MDF) to support marketing initiatives.
* Develop joint marketing plans with vendors to maximise market impact and drive mutual growth.
* Ensure compliance with vendor branding guidelines and co-marketing requirements.
* Plan and execute high-impact customer events, including technical workshops, product launches, and industry conferences.
* Manage end-to-end event logistics, from venue selection to post-event follow-up.
* Coordinate with sales teams to ensure effective lead capture and follow-up processes.
* Develop compelling content and presentations for customer-facing events.
* Lead and mentor a team of marketing professionals.
* Collaborate with sales, product, and business development teams to align marketing efforts.
* Work closely with international offices to ensure consistent brand messaging and campaign execution.
* Manage relationships with external agencies and marketing service providers.
Qualifications:
* Bachelor’s degree in Marketing, Business Administration, or related field.
* 5+ years of B2B marketing experience, with at least 2 years in technology/IT sector.
* Proven track record in vendor marketing fund management and utilisation.
* Experience with marketing automation and CRM platforms.
* Strong experience in planning and executing large-scale B2B events.
* Excellent project management and budgeting skills.
* Outstanding communication and presentation abilities.
* Demonstrated success in building and maintaining strategic partnerships.
* Experience with Microsoft Dynamics CRM – Customer Insights.
* International business experience and etiquette.
* Knowledge of current IT industry trends and technologies.
* Strategic thinking and analytical capability.
* Strong leadership and team management abilities.
* Excellent negotiation and relationship-building skills.
* Financial acumen and budget management expertise.
* Creative problem-solving abilities and strong organisational and multitasking capabilities.
Company Pension Scheme after probationary.
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