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Ecommerce copywriter

Helston
Origin Coffee
Copywriter
Posted: 18 December
Offer description

Origin is one of Europe’s leading speciality coffee roasters and we are proud of it. For over 20 years, we’ve been building direct relationships with the world’s most progressive coffee producers, roasting with precision, and championing better coffee experiences at every stage.

But we are more than just great coffee. We’re a certified B Corp, a creative force, and a values-led business that believes in doing things correctly from sustainability and sourcing to design, people, and partnerships. Our community is built on substance, not slogans, and we collaborate with those who share our commitment to quality, purpose, and the long game.

How we work at Origin

Everyone at Origin is expected to:

* Act with integrity, fairness, and respect in all interactions.
* Collaborate across teams, sharing knowledge and ideas.
* Take ownership and deliver high-quality work.
* Stay curious and open to learning.
* Contribute to a safe, inclusive, and positive workplace.



About the role

As E-commerce Copywriter at Origin, you will support E-commerce and Brand by creating clear, consistent short-form copy across our channels, with a focus on website copy and SEO-led educational content. From paid social and email to product pages, category pages, on-site prompts, blogs and packaging, you will bring Origin’s tone of voice to life and strengthen the customer experience.

This role suits a confident writer who works well at pace, stays close to trends, and can turn ideas into effective, on-brand content. You will partner with the Ecommerce Brand Manager and Copy & Content Manager, while taking ownership of day-to-day copy production across our digital platforms.

What you'll do

* Write and edit copy for digital and paid channels, including ads, paid social, landing pages, product and category pages, email campaigns and flows, and organic social.

* Deliver website copy across the customer journey, including navigation, collection pages, onsite banners, pop-ups and checkout messaging.

* Create clear, engaging microcopy that drives action in short formats.

* Proofread and refine content to ensure accuracy, consistency and alignment with Origin’s tone of voice.

* Research and write longer-form web content, including SEO-led educational blogs, buying guides, coffee knowledge pieces, features and partner spotlights.

* Collaborate with stakeholders across Ecommerce, Brand, Coffee, Wholesale and Marketing to gather insight, develop briefs and deliver well-informed content on time.

* Own the blog pipeline, including writing, editing and SEO optimisation, publishing at least four educational articles each month.

* Partner with the Ecommerce and Digital teams to optimise copy for search intent, readability and conversion.

* Maintain copy templates, guidelines and version control across campaigns and core content.

Who you are

You are detail-oriented, well organised and take pride in your craft. Curious and proactive, you welcome feedback and keep raising the bar. You stay calm under pressure, communicate clearly and work well with others. You care about ecommerce performance as much as brand storytelling, and you enjoy learning about coffee. You can translate product and technical detail into clear, customer-friendly copy.

What you'll bring

* Strong written English, with excellent grammar, editing and proofreading skills.

* Confidence writing for digital and paid channels, with an understanding of how copy works across ads, email, social and landing pages.

* Experience writing for ecommerce and websites, including product and category pages, onsite messaging and conversion-led copy.

* Ability to adapt tone, structure and messaging for different audiences and formats, from short-form performance copy to long-form educational content.

* Comfortable working to briefs, managing deadlines and iterating quickly based on feedback and results.

* Working knowledge of SEO best practice, including keyword use, web readability and search intent.

* Familiarity with CMS platforms and core digital marketing principles, with a willingness to build depth in these areas.

What success looks like

* Copy delivered on time and to brief, with a constructive, responsive approach to feedback and revisions.

* Website and ecommerce copy that supports discovery and purchase, improving clarity, conversion and retention.

* Digital and paid copy that is clear, engaging and built to perform, driving clicks, sign-ups and sales.

* Strong management of multiple tasks without compromising detail or quality.

* Consistent application of Origin’s tone of voice across channels.

* SEO-led educational content that grows traffic, engagement and customer understanding over time.

* Product and campaign storytelling that strengthens customer connection and trust.

* Writing that reflects Origin’s values in a natural, credible way.

Please note: Origin will begin relocating its Roastery production and HQ in early 2026, moving from Porthleven to a new site near Truro and Perranporth, just off the A30. We encourage applicants to keep this in mind when applying.

Working at Origin

* 26 days’ holiday, including your birthday off, plus flexible bank holidays

* Unlimited coffee and discounts on merchandise and partner products

* B Corp certified and proudly independent

* People-first culture with meaningful, values-led work

* SCA training and learning opportunities for everyone

* Enhanced family leave, sick pay, period leave, and personal days

* 5% employer pension contribution

* 24/7 Employee Assistance Programme and GP service

* Two paid volunteering days each year

-----------------------------------

Everyone is welcome at Origin

We believe diverse perspectives enrich our culture and creativity. If you’re passionate about coffee and excited by this opportunity – even if you don’t tick every box – we encourage you to apply. Your unique experience could be exactly what we need.

Why join us?

At Origin, you’ll be part of a dynamic team that values creativity, sustainability, and collaboration. We’re committed to providing an inclusive and inspiring environment where you can grow professionally and make a meaningful impact. And, of course, you’ll have access to some of the best coffee experiences imaginable.

While you are here and before you apply, take a look at us on Instagram.

We may close this advert early if we receive a high volume of suitable applications.

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