Company description:
The thing that makes your position so important in Equator is that you help to integrate two of our biggest marketing functions, ultimately improving our performance in the search results. This role is an integral part of the Equator Marketing team. You will play a key role in supporting the development and implementation of search marketing strategies for our clients. You will assist with overseeing the strategy for a group of clients, working with the team to deliver campaigns in line with industry standards.
Job description:
Main Responsibilities:
1. Maintain high levels of satisfaction and retention of clients regularly meeting with them to plan, execute, and monitor campaigns.
2. Assist in the delivery of audits of our search campaigns to identify new opportunities and develop strategies to meet campaign objectives.
3. Understand and help to deliver an effective strategy for key client accounts, regularly undertaking competitor analysis.
4. Assist in the co-ordination, allocation and management of budgets across channel activities, internally and externally.
5. Make regular and appropriate campaign optimisations, with subsequent suggestions boost visibility and engagement.
6. Develop achievable, engaging targets for our clients and ensure they are delivered.
7. Provide support to the client services team, acting as...