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B2c product manager/owner

Liverpool (Merseyside)
TLA
Product manager
Posted: 12 July
Offer description

Senior Technical Product Owner - Drive B2C Product Excellence at TLA!

Are you an accomplished product leader passionate about delivering top-tier B2C digital solutions in a performance environement such ad lead generation or e-commerce? Join TLA, the trusted partner in the automotive martech sector, and play a pivotal role in connecting car brands with engaged buyers through innovative technology.

The Opportunity: Senior Product Owner

As the Senior Product Owner, you'll spearhead our B2C product initiatives, shaping product vision, setting priorities, and delivering continuous innovation that fuels TLA's growth in the automotive sector. You'll own our consumer facing websites and martech products, collaborate with dynamic, cross-functional teams to develop consumer-facing technology that supports car buyers and enhances the new car retail process, bridging the gap between manufacturers and consumers in an evolving market landscape.

You will own our range of B2C products (which includes 4 consumer websites, advertising technology and bespoke CMS solutions powering advanced capture forms) and will be fully responsible for delivering against consumer value generation, lead generation performance and client strategic targets. Our B2C mission is to take our unparalleled car buying audience understanding to deliver highly segmented and then personalised digital experiences, driving up lead conversion and quality.

Key Responsibilities:

* Own TLA's B2C products, ensuring quality and consumer value generation, continuous innovation, performance and strategic alignment with our auto manufacturer clients.
* Develop and own the product and feature roadmap, maintaining alignment with TLA's strategic objectives and priorities.
* Follow data-driven frameworks, conducting user and client research, data analysis, and prototyping/user testing to inform product improvements.
* Perform the product management role within the B2C product team, devising product features from data insights, creating plans, wireframes and prototypes, conducting user testing and supporting the agile product development cycle to achieve successful outputs.

Who We're Looking For:

The ideal candidate combines a strong technical acumen with product management prowess and is well suited to a fast paced, performance-driven SME environment. You should be:

* Experienced: 5+ years in technical product management, working in performance-focused industries such as e-commerce or lead generation with experience of owning consumer facing website products.
* User-Centric: Skilled in design thinking and user-centred design principles.
* A Leader: Capable of mentoring teams with a solid background in managing the B2C product lifecycle.
* Hands-On: Proficient in product development tasks including research, wireframing, user story creation, collaborating on UX/UI design and working with development teams.
* Detail-Oriented: Driven by quality and results, ensuring a meticulous approach to product management.
* Technical: We are a technology business, building advanced and challenging technical products that advance our industry. Understanding of areas such as machine learning and AI, web development technologies, development lifecycle and best practices are essential.
* Progressive: High standard of education with minimum bachelors degree in a related subject, evidence of self-learning and continuous personal development.

Previous experience within the automotive industry would be advantageous.

Why Join TLA?

At TLA, you'll contribute to solutions that empower automotive leaders like BMW, Ford, and Volkswagen to better connect with their audiences.

Work in a collaborative, innovative environment with benefits including private health insurance, and opportunities for professional growth.

Preference is for hybrid working (2 days Liverpool office), but for the right candidate, will consider remote.

Are you ready to propel your career and redefine automotive engagement? Apply now.

PLEASE NOTE: This role is only open to those with the right to work in the UK without the need for sponsorship or visa, now or in the future.

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