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Business unit director - events

Crawley
Ahmedia
Event director
Posted: 2 March
Offer description

We are seeking a commercially driven Business Unit Director to take full ownership of this growth division and scale it into a profitable, repeatable national proposition. The Event concept is to deliver a carefully curated country house experience designed for mass-affluent retirees and those approaching retirement, at a pivotal stage in their life planning journey.

This is a leadership role with full commercial accountability. You will own the P&L, lead sponsor revenue generation, oversee programme production and build a scalable business unit with significant growth potential.

The Director will define KPIs, lead recruitment of Attendee Engagement Managers & Sponsorship Sales Managers, set performance standards, manage and mentor both roles, and build a structured, scalable commercial model.


Responsibilities

* Identify, approach and secure aligned sponsors (wealth, pensions, later-life lending, property, travel, health, insurance)
* Develop and refine premium sponsorship packages
* Shape and refine retreat programmes
* Secure credible speakers and panel contributors
* Negotiate and close partnership agreements
* Manage sponsor-relationships for repeat and multi-event commitments
* Full Commercial & P&L Responsibility
* Own revenue, cost and profit performance
* Set and deliver annual revenue targets
* Build and manage event budgets
* Forecast sponsorship and attendee income
* Drive margin growth and long-term sustainability


Experience

* 3+ years in commercial, events, Sponsorship Sales or B2B Production
* Evidence of driving revenue growth


Skills & Attributes

* Strong commercial acumen
* Financially literate and performance-focused
* Strategic thinker who executes effectively
* Comfortable with accountability
* High personal standards
* Motivated by performance-based reward

This is a fully office-based role at our newly refurbished Crawley HQ, featuring an exclusive on-site gym, fully stocked kitchen, and games area (table tennis, pool, darts, F1 simulator, putting green). You’ll be part of a hard-working, sales-driven team that values honesty, loyalty, and results—balanced with a fun, social, and light-hearted


About us

We are a fast-growing, privately owned, entrepreneurial business that has scaled from a kitchen-table start-up into a £4.5 million market leader in just 16 years — with a clear, ambitious plan to reach £7 million in the next three years.

This is a business built on performance, ambition, and results. We reward hard work, promote on merit, and back our people to succeed — in fact, every senior leader in the company has been promoted from within, proving that this is a place where high performers build real careers, not just do a job.

Our culture combines high standards and high energy with honesty, loyalty, and a genuinely fun, social environment. We work hard, we win together, and we enjoy the journey.

Take a look at our HQ – https://www.youtube.com/watch?v=EauXhczWtqE


Salary and Benefits

* 4 weeks holiday allowance - plus an additional 2 weeks off over Christmas.
* Staff social events - including our overseas summer party in the Maldives!
* Workplace health and wellbeing scheme.
* Fast-track promotion opportunities.
* Extensive training programme.
* Access to our exclusive on-site gym and fully stocked kitchen.
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