About the role
Sales Advisor – Acquisition
We are seeking a driven and customer-focused Sales Advisor to support the growth of our UK SME customer base. This role is responsible for delivering revenue, sales volume, and quality targets through a combination of new customer acquisition, upselling, and retention activities.
Sales opportunities will be generated through a mix of:
* Outbound dialler campaigns
* Inbound customer enquiries
* Targeted outbound campaigns aligned to business priorities
You will play a key role in providing a seamless customer experience by handling enquiries efficiently, professionally, and in line with defined processes and procedures.
What you will be doing
* Manage a defined portfolio of SME customers (0–49 employees), typically single-site businesses with straightforward product requirements
* Develop strong knowledge of BT & EE products and services (mobile, connectivity, IP voice) to support customer acquisition, upselling, and retention
* Deliver outbound sales activity to acquire new SME customers, including dialler campaigns and targeted outreach
* Handle end-to-end sales across multiple product areas, identifying cross-sell opportunities to meet customer needs
* Build and maintain long-term customer relationships, engaging key stakeholders and decision-makers through strong communication and influencing skills
* Apply BT sales methodologies and processes, including effective questioning and account mapping to grow and retain business
* Maintain accurate and up-to-date records in CRM and sales systems, ensuring data quality and GDPR compliance
* Identify and progress new business opportunities as well as growth within existing SME accounts
* Influence customer decision-makers to drive timely, commercially beneficial outcomes
* Thrive in a target-driven, customer-facing sales environment, achieving KPIs such as:
o Sales targets and revenue growth
o Customer contact activity
o Pipeline health and opportunity progression
o Share of wallet (SOV) growth
What skills you'll need to suceed
Essential
* Strong communication skills – confident in verbal and written communication, with the ability to listen, influence, and engage stakeholders effectively
* Proficient in using IT systems, CRM platforms, and digital tools (e.g. databases, email, Microsoft Teams / unified communications tools)
* Demonstrated customer service skills, with the ability to understand customer needs, set expectations, and deliver appropriate solutions
* Adaptable and eager to learn, open to feedback and able to follow structured processes and training guidance
* Previous experience in a sales, customer service, or contact centre environment
Desirable
* Proven track record of achieving or exceeding sales targets and KPIs, with a strong results-driven mindset
* Experience working in a target-driven sales environment, with the ability to prioritise workload to maximise performance
* Background in sales, telesales, or business development (advantageous but not essential)
* Self-motivated, ambitious, and driven to succeed, with a willingness to learn and develop in a sales career
Benefits
Tailored benefits make a real difference. That’s why we offer a comprehensive range to support your growth, wellbeing, and everyday life. You can design the package to suit you and your lifestyle. Your core benefits include:
* Access to an online private GP 24/7 for you and your immediate family
* Market-leading paid carers leave with up to 2 weeks off
* Equalized maternity, paternity, and adoption leave – 18 weeks’ full pay and 8 weeks’ half pay
* Discounted EE and BT products, including mobile and broadband
* Market leading Pension scheme – 5% from you and 10% from us
* Holiday purchase scheme
You can select additional benefits, including healthcare, dental, gym memberships and more when you’re ready.