* Must have exceptional written and verbal English skills.
* Comfortable conducting interviews with health professionals and engaging with diverse stakeholders (e.g., patients, partners, and influencers).
* Health experience & understanding (life sciences degree is helpful)
* Content Creation and Strategy
o Proven experience creating and managing content (blogs, podcasts, newsletters, and social media).
o Ability to align content strategy with business objectives and SEO best practices.
* Interviewing Skills
o Skilled at conducting professional interviews, especially with subject matter experts like health professionals.
o Comfortable handling technical and sensitive topics with tact and professionalism.
* Social Media Expertise
o Demonstrated ability to grow and manage multiple social media platforms (Instagram, X.com, Facebook, YouTube, LinkedIn).
o Experience in creating campaigns that resonate with different audiences.
* Brand and Messaging Alignment
o Expertise in developing content that reflects and strengthens brand identity.
o Experience in managing tone and messaging consistency across all platforms.
* SEO Knowledge
o Strong understanding of SEO principles and keyword optimization.
o Proven track record of improving organic search traffic through content.
* Email Marketing & Newsletters
o Experience creating compelling newsletters targeting patients, partners, and healthcare professionals.
o Familiarity with tools like Mailchimp, HubSpot, or ActiveCampaign.
* Event and Conference Management
o Experience in planning and managing conference materials, including presentations, booths, and collateral.
o Ability to coordinate with event organizers and internal teams to ensure successful representation.
* Partnership and Influencer Marketing
o Track record of managing influencer collaborations and brand partnerships.
o Ability to foster relationships with industry thought leaders and leverage partnerships to amplify brand reach.
* Project Management Skills
o Organized and capable of managing multiple projects simultaneously.
o Experience using tools like Asana, Trello, or Monday.com to track progress.
* Ability to lead and mentor a team of content creators, social media managers, and designers.
* Experience collaborating cross-functionally with other departments (e.g., marketing, sales, and research).
* Analytical and Data-Driven
o Familiarity with tools like Google Analytics, SEMrush, or Ahrefs to measure content performance.
o Experience analyzing campaign results and optimizing based on data.
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