Overview
At Alzheimer's Society, we are people who care deeply about improving the lives of those affected by dementia. This is a job share role, working alongside a colleague based in Northern Ireland to deliver a seamless, high‑impact media presence across the region. You will take the lead on strategic media relationships and activity in the North West and North East England, while contributing to projects, campaigns and media requests across all areas. The role is 21 hours per week (Monday to Wednesday) and is based at home in North West or North East England, with travel across the North West, North East and Northern Ireland.
Responsibilities
* Lead and deliver regional media projects from planning through to evaluation, ensuring they align with wider organisational priorities.
* Identify and secure proactive media opportunities to promote our services, fundraising, research and campaigns.
* Develop and deliver media strategies that engage key audiences and strengthen our position as the leading voice on dementia.
* Build strong relationships with journalists, spokespeople and partners to increase our reach and impact.
* Create compelling, accessible content including press releases, articles, blogs and campaign materials.
* Support and coach spokespeople and people affected by dementia to share their stories with confidence and authenticity.
* Respond to media enquiries and manage reputational issues with professionalism, care and sound judgement.
* Contribute to a collaborative, 24/7 media function, working closely with colleagues across research, fundraising, influencing and services.
* Travel across the region and undertake occasional evening or overnight work as required.
Qualifications
* Experience in a communications or PR role, with a track record of delivering effective media coverage.
* Excellent writing and storytelling skills, with the ability to translate complex information into clear, engaging content.
* Strong knowledge of regional and local media landscapes and how to work effectively within them.
* A collaborative approach, with the ability to build relationships, influence others and work across teams.
* A genuine commitment to inclusion, and to amplifying the voices of people affected by dementia.
* Organised, proactive and resilient, able to manage competing priorities while maintaining attention to detail.
* Positive attitude, integrity and a willingness to learn, motivated by the opportunity to be part of meaningful, lasting change.
Equality, Diversity, Inclusion & Belonging
We are committed to creating an inclusive environment where everyone feels valued and able to thrive. We strongly encourage individuals to apply who have a disability, impairment or health condition or who identify as Black, Asian or from another minority ethnic background, as these groups are currently under‑represented at Alzheimer's Society. Our Equity, Diversity and Inclusion strategy and internal employee networks promote inclusion and belonging across all our people.
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