The Client Portfolio Director will be responsible for leading a dedicated business unit, focused on managing a team to deliver excellence across integrated, media driven creative campaigns and client relationships, fostering a fixed portfolio of leisure and culture clients.
The ideal candidate will possess exceptional leadership qualities, strong communication skills, and a deep understanding of the media landscape and client service dynamics.
Key Responsibilities
* Strategic Oversight: Develop and implement strategic marketing plans tailored to each client’s objectives, leveraging the full range of agency services to drive results. Media planning experience is highly advantageous.
* Team Leadership: Lead, mentor, and inspire a team, fostering a collaborative environment that encourages creativity and professional growth, as well as providing constructive feedback to support improved practice and career development.
* Client Relationship Management: Build and maintain strong relationships with clients, serving as their primary contact and trusted advisor on all matters related to their marketing needs.
* Project Management: Oversee the planning, execution, and delivery of client projects, ensuring they are completed on time, within budget, and aligned with client expectations.
* Media Planning: Guide the team and portfolio of clients by providing highly knowledgeable media recommendations that are tailored to the clients brief and objectives
* Performance Monitoring: Monitor campaign performance and client satisfaction metrics, providing insights and recommendations for continuous improvement.
* Collaboration: Work closely with internal teams, including creative, media, and analytics, to ensure a cohesive approach to client projects and effective communication throughout the agency.
* Business Development: Running a mini business unit to stabilise and grow clients organically, as well as identifying new opportunities for growth within existing accounts and contributing to new business efforts.
* Industry Engagement: Promoting our work externally via networking opportunities and industry events or awards.
* Business Operations: Collaborate with senior management to set and execute strategic goals and objectives for the agency as an active member of ALT’s management team.
* Education: Bachelor’s degree in Marketing, Business Administration, Communications, or a related field is desirable.
* Experience: Minimum of 8-10 years of experience within a full-service, creative or media agency, or a relevant in-house Marketing role. Experience in planning and delivery of a wide range of paid media channels is necessary.
* Leadership Skills: Proven ability to lead and develop high-performing teams, with strong mentoring and coaching abilities.
* Client Focus: Deep understanding of client service dynamics with a track record of successfully managing multiple accounts and building long-term client relationships.
* Strategic Mindset: Excellent strategic thinking and problem-solving skills, with the ability to develop and implement effective marketing strategies.
* Communication Skills: Exceptional verbal and written communication skills, with the ability to articulate ideas and strategies clearly, as well as the ability to build and forge strong professional relationships with stakeholders at every level.
Personal Attributes & Behaviours
* Passion for the agency’s vision and ambition to Think Big and Think Together!
* Personal desire for continuous learning and professional development
* High level of commercial awareness and business acumen
* Ability to communicate with clarity and demonstrate proactivity in sharing key updates and business critical information
* Proactive in engaging and developing strong relationships with clients, colleagues and partners in necessary business and social scenarios
* Collaborative and positive, ability to keep a cool head in high pressure situations
* Strong organisational and project management skills- ability to juggle multiple projects and deadlines
* Results-focused, mindful of campaign performance against KPIs and objectives
Contract Benefits & Overview
* Competitive Salary + bonus
* 25 days holiday + 8 public holidays + enhanced discretionary leave scheme
* Access to leading industry tools and resources
* Staff benefits: Luxury office in the center of Glasgow, hybrid working policy, staff wellness programme, free office refreshments and Thursday ‘globe bar’ drinks
*Please note: part-time and flexible working requests will be considered for this role*
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