Key Account Manager - Cash & Carry & Wholesale Focus) Location: Home based with nationwide travel | Weekly London office presence Salary: £45,000 + £5,000 car allowance + 15% bonus + laptop & phone The Opportunity This is a newly shaped role within a growing drinks business, created to accelerate performance across Cash & Carry, Wholesale and wider Off Trade sub-channels. While the business is well established in Grocery, there is a clear opportunity to significantly increase penetration and visibility across wholesale routes to market — and this role will lead that charge. Reporting into the Head of Off Trade, you’ll combine new business development, strategic wholesaler partnerships and hands-on execution, while also supporting selected Grocery accounts where required. The Role Own and deliver the Cash & Carry and Wholesale strategy, targeting improved distribution, rate of sale and brand visibility across the UK Build strong relationships with regional and national wholesalers, depot managers and buying teams Lead customer planning, pricing, promotional activity and range execution within wholesale accounts Support the National Account Controller on key Grocery customers where required, ensuring alignment of strategy and activation Work closely with Marketing to deliver effective in-depot activity, promotions and point-of-sale Track market trends, competitor activity and customer performance to in...