Social Media Manager
Location: Westminster (mainly in office, with some ability to work remotely)
Salary: Competitive, dependent on experience
Contract: Full-time
About the Centre for Government Reform
The Centre for Government Reform (the Centre) is a newly established organisation dedicated to preparing the next generation of serious leaders for roles in government: prospective ministers, MPs, Peers, CEOs/Permanent Secretaries and Directors General of government departments, heads of quangos, NEDs and senior Special Advisors.
We believe the country requires radical reform, especially of the machinery of the state. Delivering such reform will require an influx of experienced leaders, including from business, science, technology and other professional fields, ready to step into positions of public responsibility with an unambiguous reform mandate.
The Centre will act both as a training institute and as a conduit for talent, working in close partnership with aligned political parties. We will provide a route for high-calibre individuals who wish to enter government or public service, and equip them with the practical preparation necessary to succeed once elected/appointed.
The Role: Social Media Manager
The Social Media Manager will play a central role in building the Centre’s public profile and shaping its voice online. This is a core position within a fast-growing, mission-driven start-up which aims to punch above its weight in the national conversation.
The role combines strategic communications, hands-on content creation, short-form video production, YouTube channel development, and podcast production/editing. You will be responsible for growing the Centre’s reach, influence and engagement across key platforms.
You will work closely with the CEO, researchers and in-house trainers to ensure that the Centre’s ideas, research, events and training programmes are communicated with flair and impact.
Key Responsibilities
1) Social Media Strategy & Execution
* Develop and implement the Centre’s social media strategy across X (Twitter), TikTok, Instagram (Reels), YouTube (Shorts and long-form) and other relevant platforms.
* Own the day-to-day management of accounts, posting schedules and content calendars.
2) Short-Form Video Creation
* Plan, film and edit short-form video content optimised for:
* X (Twitter)
* TikTok
* Instagram Reels
* YouTube Shorts
3) Turn speeches, interviews, events and commentary into fast-turnaround video content.
* YouTube Channel Development & Training Content
* Take primary responsibility for developing and growing the Centre’s YouTube presence.
* Work closely with the Centre’s in-house trainers to:
* Film and edit high-quality recordings of training seminars and lectures
* Produce polished educational and policy content for online publication
* Optimise videos to maximise reach and discoverability.
4) Podcast Production & Editing
* Jointly act as producer and editor of the Centre’s podcast.
* Manage recording set-ups (in-studio and remote).
* Edit episodes to professional broadcast standards.
* Create short video clips from podcast content for use across social platforms.
5) Content Development
* Translate complex policy and reform ideas into clear, engaging scripts, captions, threads and posts.
* Support digital promotion of events, research, publications and training programmes.
6) Brand & Reputation Management
* Help establish and protect a strong, credible and distinctive online voice for the Centre.
* Monitor relevant media and political discourse and contribute timely responses.
* Proactively seek out opportunities for CEO media appearances, including on podcasts and other new media.
Person SpecificationEssential Experience
* 2+ years’ experience in social media management, digital communications or content creation.
* Demonstrable professional experience with YouTube, including channel growth, video optimisation and analytics.
* Proven experience creating and editing short-form video for TikTok, Instagram Reels, YouTube Shorts or similar platforms.
* Experience of podcast production and/or audio editing.
* Track record of growing audiences and engagement across digital platforms.
Skills & Attributes
* Advanced proficiency in video and audio editing tools (e.g. Adobe Premiere Pro, Final Cut Pro, CapCut, Audition or similar).
* Strong creative and editorial judgment.
* Deep understanding of platform algorithms.
* Excellent written and visual storytelling skills.
Desirable
* An existing network within Westminster’s media, political and think tank circles.
* On-camera confidence and experience recording interviews or live content.
* Basic design skills (e.g. Canva, Photoshop).
How to Apply
Please submit:
* CV
* Links to social media channels, portfolios, or examples of video and podcast work
Send to:
Closing Date: 10 May 2026
* Please note applications will be reviewed on a rolling basis so you are encouraged to apply early.