ID 5652
Job Description
About us…
We are McCann United, the UK’s largest integrated agency. Over 500 individuals working together to help brands play a meaningful role in people’s lives.
We are also part of McCann Worldgroup, a global agency network that delivers culture-shaping work for some of the world’s biggest brands.
And to add to the (literal) wheelbarrow full of awards we’ve got including Euro Effies most effective global agency, Cannes Network of the Year, Campaign’s European Integrated Agency of the Year, n ot to mention McCann Central’s haul of awards in recent years at Cannes Lions, Clios, One Show, D&AD, LIAs, Golden Drum & Creative Circle Awards. So creativity really is at the forefront of everything we do.
We’re a team of passionate creatives, strategists and marketers from a wide mix of backgrounds. But there’s a lot that unites us – like caring deeply about everything we make. And though our skillsets are wide and our process knowledge is deep, we are all still learning every day.
The Part You’ll Play…
McCann United is on the lookout for a creative, driven and enthusiastic Marketing Manager with a growth mindset to join our Growth team. The candidate will play a key role in scaling our business and be responsible for leading and managing all our content creation and marketing initiatives to help achieve our annual growth objectives. You’ll play a key role in supporting the Growth team to drive new opportunities in key areas including Creative/Advertising, Social, Media, PR and more. The role requires someone who can bring strategic thinking, creativity, and strong writing and project management skills to the table. You should have a solid grasp of the marketing industry and be ready to work in a fast-paced environment with multiple teams across the UK, to drive results.
What You’ll Do…
* Lead the strategy and marketing plan in alignment with our Growth targets, key sectors and key capabilities.
* Work closely with the marketing team to ensure that activity across our offices is unified
* Work with Business Development Directors to create tailored content that align with our audiences (prospects / brands / intermediaries), and ensure everything we create is engaging and effective
* Create compelling and relevant content: Lead the content creation of a variety of marketing assets/ materials, including (but not limited to) thought leadership, podcasts, newsletters, case studies, marketing/prospect campaigns, social media content, website, event s, mailers and much more
* Coordinate with the marketing team and internal teams like designers and videographers to bring your ideas and content to life.
* Build relationships with colleagues at all levels of the business to discover thought leadership opportunities and stories of interest, and collaborate on content
* Manage budgets and timelines to keep projects on track
* Measure & Improve: Stay on top of industry trends to keep our marketing / content fresh, relevant and innovative. Track the success of campaigns and share results with the team.
* Manage and maintain our martech stack for client and prospect data, engagement and measurement, ensuring our tools are working effectively
* Work with and build relationships with key industry partners
* Previous experience in PR, Marketing or Communications
* Proven stakeholder management skills and the ability to work with colleagues at all levels of the business
* Excellent written and verbal communication skills, with the ability to create compelling content and convey marketing messages
* Strong creative thinking and problem solving skills
* Sharp eye for detail and can work to deadlines
* Proven project management skills, with the ability to manage multiple priorities
* Strong research skills - lateral thinking and internet savvy
* Working knowledge of social media platforms
* Dynamic with a creative flair
* Personable and able to build relationships quickly
Nice to have:
* Previous experience within an agency environment
In addition to a competitive salary we are committed to creating a brilliant environment for all our people. This includes benefits such as 28 days holiday, plus the opportunity to buy more holiday, enhanced pension contributions, life assurance and much more.
A culture of learning and development is also central to our ethos, so you’ll have access to industry leading training and development programmes, plus you’ll get to work closely with the world’s biggest media partners to access exclusive features and products.
Most importantly, you’ll be part of a fun and collaborative team and you’ll work in an environment where you are supported, pushed and developed.
All-in-all, this is an opportunity not to be missed for anyone serious about pushing their career to the next level. OUR COMMITMENT TO EQUAL OPPORTUNITIES
For us, diversity is a business imperative – one that must be embedded into every aspect of how we operate in order to drive success. Simply put, we believe an encouraging and inclusive environment makes sound business sense.
As a globally integrated community that influences and shapes culture, it’s vital that the talent mix in our agencies encompass all dimensions of diversity, and that we demand the same of the people we work with.
Conscious inclusion encompasses social, cultural and cognitive differences and cultivates an ethos of belonging, connection and shared purpose. It is the integration of this philosophy that allows us to create meaningful experiences for our employees, drive better business practices with our vendors and clients, and ultimately lead with purpose.
McCann is a D isability C onfident employer and will guarantee an interview to any disabled candidate who meets the minimum criteria for this role, so please do let us know when you apply (via email to laura.hewes@mccann.com ), if you are eligible, along with any adjustments you may need to the recruitment process to enable you to perform at your best.
McCann helps brands build the most meaningful brand platforms that drive exponential growth and leave a lasting impact on culture. Founded 100+ years ago with their own platform, “Truth Well Told”, McCann is the world’s leading advertising agency network, creating some of the most creatively and commercially impactful advertising globally. McCann is the founding unit of McCann Worldgroup marketing services company, part of the Interpublic Group (NYSE: IPG).
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