Betfred Harrogate, England, United Kingdom
Shop Manager
Overview
From humble beginnings on the shop floor to becoming a world‑renowned bookmaker, Betfred has been on a remarkable journey, and we want you to be part of this innovative business. Established in Salford, Manchester, 1967, we started with a simple vision: to provide the ultimate betting experience for our customers. Today we deliver unparalleled entertainment experiences worldwide, with over 1,300 shops continuing to play a vital role in local communities across the UK while expanding our online presence.
Responsibilities
As a Shop Manager you will have full accountability for your shop’s performance and play a pivotal role in ensuring we offer a warm and welcoming environment for customers to place bets, watch live sports and play gaming machines. Day‑to‑day duties include leading and developing a team of retail colleagues, delivering the highest retail standards and an excellent customer experience, and becoming an expert in betting. You will promote responsible gambling, ensuring customers bet within their means and the Think 25 policy is always followed.
Skills & Experience
* Be 18+ and have the right to work in the UK.
* Must be able to work evenings, weekends, and public holidays.
* Previous management experience in the betting or gambling industry.
* Ability to build credible relationships with colleagues and customers.
* Outstanding customer service skills and the ability to engage all customers.
* A passion for sports, betting and gaming is beneficial but not essential.
* An eagerness to learn, develop and flourish within the Betfred family.
Benefits
* Be rewarded:
o Enhance your income with bonuses, incentives, retail discount vouchers and more.
o Monthly pension contributions to help you prepare for your future.
o Enhanced maternity & paternity pay.
* Feel valued:
o A long‑service recognition programme and life‑milestone rewards.
o A recognition scheme to earn and convert points to spend with over 700 retailers.
o A comprehensive financial wellbeing package, including salary‑based savings with a 5% boost, early access to earnings and free 121 financial coaching.
o Mental health support, including an independent Employee Assistance Programme, a 24/7 virtual GP service and complimentary eye tests.
What’s next
If you think you’re a great fit for the role and want to be part of the Betfred story, click Apply and we will be in touch once we review your application.
Equality, Diversity & Inclusion
At Betfred we are committed to promoting equality, diversity, and inclusion (EDI) in our workplace. We welcome applications from individuals of all backgrounds, identities and experiences. If you require reasonable adjustments during the recruitment process or have specific needs, please let us know and we will accommodate you. Join us in creating an inclusive environment where everyone can thrive.
Seniority level: Mid‑Senior level
Employment type: Contract
Job function: Sales and Business Development
Industry: Retail
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