Hey Alfie | Account Executive
High-Growth AI PropTech (B2B)
Full-time | London (Hybrid, 3 days in-office)
£40,000 – £50,000 base (£80,000 – £100,000 OTE)
Uncapped commission + Equity options
Company Overview
At Hey Alfie, we’re on a mission to transform how homes and rental properties are managed by building an AI-native PropTech platform for modern property management.
Property management today is fragmented and reactive. Property managers are under constant pressure from tenant queries, maintenance issues, compliance requirements, and manual admin spread across multiple systems. Important tasks slip, teams burn out, and tenants receive a poor experience.
Hey Alfie combines agentic AI, automation, and property data to handle tenant communication and day-to-day coordination across multiple channels. By acting as the first line of response for tenants and supporting teams with intelligent workflows, Alfie reduces noise and manual effort, shifting property management from reactive firefighting to proactive control.
We are VC-backed, working with our first B2B pilot customers. This is a rare opportunity to join an early-stage company and play a foundational role in shaping our B2B sales motion and commercial growth.
Position Overview
We are hiring our first B2B Account Executive to build and execute Hey Alfie’s sales motion from the ground up.
This is a hands-on, full-cycle AE role focused on selling to SMB and mid-market property management businesses, typically managing several hundred to a few thousand properties, including letting agencies and outsourced property management firms.
You will own deals end to end, from prospecting through to close and onboarding, while helping refine and validate our ICP, messaging, and sales process. This is not a handover role from SDRs. You are expected to generate and convert your own pipeline.
Success is measured by closed customers and active adoption post-sale.
Responsibilities
* Own the full sales cycle from prospecting through to close and onboarding
* Generate pipeline through outbound and relationship-driven activity, including cold calling, LinkedIn outreach, email, partnerships, referrals, networking, and industry events
* Identify, prioritise and engage target accounts within our SMB and mid-market ICP
* Run discovery calls and deliver product demonstrations to senior operational and commercial stakeholders
* Negotiate and close deals directly with decision-makers
* Build and iterate the B2B sales motion
Requirements
* 3–6 years of experience in B2B sales as an Account Executive or similar full-cycle role
* Experience selling to SMB and/or mid-market customers
* Background in SaaS, platforms, or automation / operational workflow software
* Proven ability to self-source pipeline through outbound activity
* Experience working in an early-stage startup environment (pre-Series A preferred), without a fully defined playbook
* Strong discovery, demo, and closing skills
* Self-starter mindset, commercially driven, resilient, and motivated by performance-based compensation
* Experience in PropTech, property management or vertical SaaS is a plus
Location
Hybrid
London-based, with 3 days in-office (Central/East London)
Employment Type
Full-time
Salary
£40,000 – £50,000 base salary | £80,000 – £100,000 OTE (100% commission on base, uncapped)
Equity options