Pyramid8 are supporting a well-established business based in Selby they are looking for a highly motivated and experienced Digital Marketing Specialist to join an agency team. This role focuses on delivering high-performance digital marketing campaigns for their clients across the UK.
You will be responsible for managing and optimising campaigns across SEO, PPC, Google Vehicle Ads, and Facebook Inventory Ads, helping organisations increase vehicle visibility, generate qualified leads, and maximise return on ad spend.
This is an excellent opportunity for someone with automotive marketing or agency experience who wants to play a key role in delivering measurable results for clients.
Key Responsibilities
SEO
Plan and implement SEO strategies for multiple dealership websites
Conduct keyword research focused on local specific searches
Optimise vehicle listing pages, landing pages, and on-site content
Monitor and improve organic rankings and traffic
Perform technical SEO audits and recommend improvements
Track, report & present SEO performance
PPC (Google Ads)
Create, manage, and optimise Google Ads campaigns across Search, Display, and Performance Max
Manage budgets efficiently to maximise ROI
Monitor performance and make data-driven optimisations
Conduct keyword research and audience targeting
Improve conversion rates and reduce cost per lead
Produce and present client performance reports
Google Vehicle Ads
Set up and manage Google Vehicle Ads campaigns
Optimise vehicle data feeds for performance and compliance
Monitor campaign performance and optimise accordingly
Troubleshoot feed or account issues
Facebook Inventory Ads
Create and manage Meta automotive inventory campaigns
Upload and maintain vehicle catalogues in Meta Commerce Manager
Build retargeting and prospecting campaigns
Optimise campaigns to improve lead generation and engagement
Monitor and report on campaign performance
Requirements
* 2+ years' experience in digital marketing (agency preferred)
* Strong hands-on experience with Google Ads and Meta Ads
* Solid understanding of SEO principles
* Experience managing multiple client accounts
* Strong analytical and reporting skills
* Excellent attention to detail
* Good communication skills
Desirable
* Automotive industry experience
* Agency experience
* Experience with Google Analytics, Tag Manager, and Search Console
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