Mercedes-Benz of Watford is seeking an experienced and driven Sales Manager to lead our high‑performing sales team within one of the world’s most prestigious automotive brands.
Reporting directly to the Head of Sales, you will be responsible for driving sales performance, developing the sales team, managing vehicle stock, and delivering an exceptional customer experience that reflects the standards expected of the Mercedes‑Benz brand.
Key Responsibilities
* Lead, motivate and develop a team of Sales Executives to achieve and exceed monthly sales targets
* Manage the sales process from enquiry through to vehicle handover, ensuring consistent process compliance
* Oversee vehicle stock management, including ordering, allocation, ageing control and stock turn to maximise profitability and availability
* Monitor and manage the sales pipeline, lead management and conversion rates
* Drive finance, insurance and accessory performance to maximise departmental profitability
* Deliver outstanding customer experience throughout the purchase journey
* Conduct regular performance reviews, coaching sessions and team sales meetings
* Work closely with the senior management team to implement strategic sales initiatives
* Ensure full compliance with manufacturer standards and reporting requirements
Skills and Experience
* Proven experience in an automotive Sales Manager or Transaction Manager role
* Strong leadership and team development capabilities
* Demonstrated track record of achieving and exceeding sales targets
* Experience managing vehicle stock, ordering and ageing within a franchised dealership environment
* Excellent communication, negotiation and organisational skills
* Strong understanding of finance and insurance products within automotive retail
* High level of professionalism and commitment to customer service
Benefits
* Enhanced Holiday Entitlement – 27 days plus bank holidays
* Company Car
* Industry‑leading Maternity, Paternity and Adoption Pay
* Private Medical Insurance
* Recognition of Long Service every 5 years
* Discounted Car Schemes
* Career Development
* Enhanced Pension Entitlement
* One day a year paid voluntary / community work
Sytner Group are delighted to provide an industry‑leading benefits package. We are passionate about continuous improvement and building an environment where everyone feels valued, appreciated and able to reach their full potential.
We are committed to creating an equitable working environment where we value and respect every individual's unique contribution, supporting our colleagues to thrive and achieve their full potential. As part of our commitment to Diversity and Inclusion, you have the right to ask for changes / adjustments to job interviews and the recruitment process. For more information around reasonable adjustments and the recruitment process please
#J-18808-Ljbffr