Head of Paid Media
Location: Hybrid (2 days in London office)
Salary: Up to £60,000 DOE
About Us
At Tribal Digital, we’re a fast-growing eCommerce agency with a passion for helping brands scale through smart, data-driven digital marketing. Our team thrives on creativity, collaboration, and delivering real results for clients across multiple sectors.
We’re now looking for a Head of Paid Media to lead our performance marketing function — someone who can drive PPC and Paid Social strategy, mentor a small but growing team, and play a key role in shaping the future of our media offering.
The Role
As Head of Paid Media, you’ll take ownership of our clients’ PPC and Paid Social strategies — ensuring campaigns are innovative, efficient, and delivering measurable ROI.
You’ll work closely with senior leadership, manage key client relationships, and oversee the delivery of cross-channel paid media campaigns.
This is a fantastic opportunity for someone looking to take the next step in their career and have real influence within a growing agency.
Key Responsibilities
* Lead and develop the agency’s PPC and Paid Social offering across platforms such as Google Ads, Meta, TikTok, and more.
* Plan, execute, and optimise campaigns to meet client KPIs across acquisition, retention, and brand awareness.
* Manage budgets effectively, ensuring strong ROI and efficient spend across all paid channels.
* Oversee and support a small team of Paid Media specialists — mentoring and guiding their growth.
* Collaborate with creative, data, and strategy teams to deliver integrated eCommerce marketing campaigns.
* Keep up to date with trends, algorithm updates, and emerging opportunities in PPC and Paid Social.
* Present campaign results, insights, and recommendations directly to clients and internal stakeholders.
About You
* Proven experience managing and optimising PPC and Paid Social campaigns within an agency or eCommerce environment.
* Strong understanding of Google Ads, Meta Ads Manager, and other major paid platforms.
* Confident managing budgets and presenting performance data.
* A supportive leader who enjoys developing people and fostering collaboration.
* Analytical mindset with a passion for driving performance through data and insight.
* Proactive, adaptable, and motivated to make an impact in a growing team.
What’s on Offer
* Salary up to £60,000 (depending on experience)
* Hybrid working – 2 days in office per week
* The opportunity to shape the agency’s paid media direction
* Supportive, flexible, and inclusive culture
* Clear progression opportunities within a growing eCommerce agency
Diversity & Inclusion at Tribal Digital
At Tribal Digital, we believe diversity drives creativity and innovation.
We welcome people of every background, identity, and experience — because great ideas come from different perspectives.
If you’re passionate about what we do, we want to hear from you — even if you don’t tick every box.