Job Title:Partnerships & Events Manager
Reporting to:Commercial Director
Location:Worcestershire County Cricket Club, New Road, Worcester, WR2 4QQ
Contract term:Full time, permanent
Background:
Worcestershire County Cricket Club is one of the 18 major county cricket clubs which make up the England and Wales Cricket Board. We play to the highest level of professional cricket with a history stretching back over 155 years.
Our vision is to become Worcestershire’s premier destination for live sports, entertainment & hospitality, whilst providing great experiences for everyone who comes to New Road.
We are passionate about our people and strive to make our working environment a welcoming and inclusive one, fuelling ambition with opportunities and support to help our people achieve their personal and professional goals.
Our values of Trust, Inclusiveness, Kindness, Resilience and Togetherness, resonate across everything we do at the Club and define our culture and behaviours.
Purpose of the Role:
We are seeking a highly organised and driven Partnerships & Events Manager to join our Commercial Department. This role is crucial in delivering great experiences to our partners, ensuring the smooth execution of events and activations, and identifying growth opportunities for the club. The successful candidate will play a central role in internal coordination and external relationship management across the club’s commercial activities.
Key Duties and Responsibilities:
Partner Relationship Management:
Serve as the first point of contact for selected commercial partners, handling day-to-day requests and ensuring exceptional service delivery that reflects the club's values and standards.
Partner Communications:
Act as the lead on all partner communications—crafting engaging updates, delivering timely responses, and maintaining clear and consistent dialogue across key commercial accounts.
Event Management:
Support the planning and delivery of key commercial events such as networking breakfasts, sponsor forums, kit launches, and other stakeholder engagement initiatives.
Matchday Coordination:
Take the lead in booking and coordinating all elements of the matchday commercial experience, including hospitality, partner activations, and VIP arrangements.
New Business Prospecting:
Identify and research potential new sponsors and partners, creating pipelines of opportunities and supporting new business pitches and presentations.
Commercial Operations Management:
Oversee the Commercial Department’s calendar, team task lists, and internal communications to ensure seamless daily operations and alignment across functions.
Contract Fulfilment & CRM Oversight:
Support the execution of all contractual obligations—including branding, digital activations, hospitality, and community engagement—and maintain accurate records in the CRM system.
Other responsibilities:
We expect our people to demonstrate and promote our values at all times to ensure Worcestershire County Cricket Club’s brand is always held in the highest regard both internally and in public. It is expected that you will:
•Be proactive in promoting inclusiveness across the club and reporting any discrimination that you witness.
•Be committed to safeguarding and promoting the welfare of children, young people and adults at risk that visit the Club.
•Promote a positive environment that is welcoming, friendly and supportive.
•Foster a culture of togetherness and commit to contributing to a strong team ethic.
•Be passionate about delivering excellent customer service to everyone that comes through our doors.
The nature of our work and the size of our team here at Worcestershire County Cricket Club requires everyone to be flexible, motivated and an excellent team player.
This Job Description is not an exhaustive list of tasks but represents the key duties and responsibilities required by the role. You may be required to take on such reasonable additional or other responsibilities and tasks as we need from time to time.