Background
The Group Communications team at R G Carter, are looking for a friendly, enthusiastic, digi-savy new team member to help support the ongoing development of the company's digital presence.
We need someone who has a passion for driving brands on social media, who can help us promote online, our construction expertise, our people, social value and the all exciting places and spaces that we create.
You must have excellent written communication skills and be able to create exciting and relevant content for our websites, LinkedIn and Instagram profile.
Whilst working in a small but driven communications team based at the Norwich office, you will work with different roles across all our Operating Companies in the East of England, as well as teams on our construction sites and in the offices.
You will need great verbal communication skills, working with a variety of different people including the senior management team, project and site managers, pre-construction teams and the community groups which we work with when delivering our social value initiatives.
The role will help build and maintain relationships with our clients and Framework partners, helping us to support their digital campaigns and PR for projects we are delivering.
You must have a full UK Driving license and be a confident driver, as travel will be expected from time to time, visiting projects on construction sites, such as schools, hotels, public buildings and care homes, to gather content including photos and short film clips.
All communications content is created inhouse and so you must be creative, have a 'muck in' attitude, and be happy to turn your hand to supporting all forms of the marketing mix.
This is an exciting new role in a people focussed business, which gives someone with digital and marketing experience, drive and passion, a chance to help make a difference in our on-going aim to build for the future.
We are currently looking for someone part time to cover 3-4 days a week but interested in hearing from anyone who feels they can bring the right skills to the role.
Please note that this role will be office based ( when not out and about on sites ) with no hybrid working offered - we believe face to face communication and networking in our teams is key to the success of our business and family brand values.
Key Responsibilities
1. Support the day-to-day maintenance and content development of company websites.
2. Drive and maintain a positive presence on social media; LinkedIn / Instagram.
3. Create written and visual content for website development / updates.
4. Enhance use of services on existing social platforms i.e. networking, recruitment, boost functions.
5. Key contact for Construction Framework partners digital requirements.
6. Monitor digital analytics and deliver analysis / insight.
7. Drive positive rankings on search and ongoing SEO maintenance.
8. Support the Group Marketing Communications team across full marketing mix as required.
Key Skills & Knowledge
9. Written and verbal communication skills
10. Content writing
11. Briefing and creative development of websites
12. InDesign - plus other Adobe Suite programmes useful
13. CMS - helpful but not essential
14. Video creation – use of PremierPro or other programmes
15. Understanding of Search optimisation
16. Google Analytics
17. Brand marketing
18. LinkedIn services
Experience
19. 2-3 years experience minimum in a Marketing, PR or Digital led role - client side or agency
20. Proven success in managing online presence for brands, in particular social media
21. Demonstration of written content for digital use and/or company marketing requirements
22. Experience in the Construction Industry helpful but not essential