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Sales director

Hertford
Ainsworth Recruitment
Sales director
£50,000 - £60,000 a year
Posted: 21 January
Offer description

This organisation is a premier education recruitment and staffing consultancy dedicated to raising the bar in school staffing solutions. Based at a historic estate in Hertford, the firm specialises in providing high-calibre teaching and support staff to primary, secondary, and SEN schools.

As part of a wider specialist group achieving an £8M+ turnover scale-up trajectory, the company prides itself on a "quality-first" approach. They go beyond traditional recruitment by acting as a strategic partner to Multi-Academy Trusts (MATs) and Local Authorities, ensuring that educational institutions are staffed by professionals who are not only qualified but truly fit the culture of the school. The overarching mission is to ensure that "The Best People Educate," mirroring the clinical excellence of their sister healthcare companies.The Sales Director is a high-impact, senior leadership position designed to drive commercial expansion. This role requires a sophisticated "hunter" mentality combined with the strategic gravitas to negotiate at board level with MAT CEOs and School Governors.

Following recent successes, the group is seeking a leader who can take the existing foundation and scale it into a dominant market force. This is a hybrid role, offering the flexibility for remote work while maintaining a strong presence at the Hertford hub to lead, mentor, and inspire the commercial team.

Commercial Strategy: Developing and executing a multi-year strategy to increase market share across the UK education sector, including high-value acquisition of MAT and regional cluster contracts.

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Sales Leadership: Leading, motivating, and mentoring internal sales and resourcing teams to achieve aggressive revenue targets and maintain a high-quality pipeline.

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Strategic Account Management: Acting as the primary point of contact for high-level clients and representing the firm at national conferences to build brand profile.

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Financial & Operational Oversight: Managing the sales budget, providing accurate forecasting to the CEO, and collaborating with compliance teams to ensure the "quality" of staff matches the premium sales pitch.

Requirements:

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Sector Expertise: A proven track record of senior sales leadership (Director or Head of Department level) specifically within the Education Recruitment sector is essential.

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Commercial Acumen: Deep experience in tendering for large-scale contracts and managing complex P&L accounts.

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Market Intelligence: A thorough understanding of market rates, competitor movements, and legislative changes within education recruitment.

Personal Attributes & Mobility:

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Leadership Style: A "meaningful" leader who is transparent, honest, and capable of driving performance through mentorship and integrity.

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Mobility: Commutable to Hertford for office-based days, with the flexibility to travel nationally for high-level client meetings.

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Vision: The ability to see the "big picture" of the group's growth while maintaining rigour in daily sales operations and KPI management

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