A fast-growing contemporary ready-to-wear brand is looking for a confident, commercially driven Ecommerce Manager to lead and scale its digital business.
This is a high-impact role at the heart of the brand — owning trading performance, customer experience and digital growth strategy. Working cross-functionally across marketing, creative, operations and finance, you will drive revenue while elevating the online brand experience globally.
The Role
You will take full ownership of the Shopify site — optimising trading performance, refining UX, and ensuring seamless execution across product launches, campaigns and promotions.
From performance marketing and CRM to forecasting and stock optimisation, you’ll combine creative instinct with commercial rigour to unlock growth opportunities across territories, categories and channels.
Key Responsibilities
* Own day-to-day trading and optimisation of the Shopify site
* Drive ecommerce growth strategy in partnership with marketing and creative
* Lead CRM and retention strategy (Klaviyo), including campaigns, flows and segmentation
* Manage paid media and performance agencies, optimising budget allocation and ROI
* Analyse KPIs, produce trade reports and lead weekly performance reviews
* Identify opportunities across underperforming territories, SKUs and landing pages
* Forecast bestsellers, manage recuts and optimise weeks cover
* Develop and execute markdown strategies to maximise sell-through while protecting margin
* Oversee 3PL relationships, fulfilment and reverse logistics
* Ensure a seamless, elevated customer journey from acquisition to aftercare
About You
* 3–5+ years’ ecommerce experience within premium or luxury fashion
* Strong Shopify expertise (Shopify Plus advantageous)
* Commercially astute with a proven track record of driving online growth
* Confident analysing data, forecasting and managing P&L performance
* Experienced across CRM, retention and performance marketing
* Highly collaborative with strong cross-functional leadership skills
* Passionate about fashion, digital innovation and customer experience
International ecommerce exposure, SEO knowledge, and experience managing 3PL partners or Shopify migrations are advantageous.