Job Description
Position: Assistant Brand Manager
Reports to: Senior Brand Manager
Location: 3 days in London office, work from home with some travel to restaurants required
The Role
As Assistant Brand Manager, you will support the brand marketing team in executing the commercial strategy across our owned comms platform to enhance ASK’s brand positioning in the UK casual dining market - to drive covers across new and repeat customers, retaining brand affinity and frequent visits.
The Assistant Brand Manager will play a crucial role in delivering the brand’s online presence, engaging with customers, cross functional teams and external agencies.
Key Responsibilities
* Social Media Management – managing the delivery of ASK Italian’s organic content strategy across their social platforms including Instagram and TikTok.
* Develop and execute a social plan aligned with the brand comms strategy and core audience set by the Marketing Director and Senior Brand Manager
* Plan and maintain a content calendar in line with key comms messages and launches
* Identify and leverage trending topics and opportunities to engage the audience
* Performance tracking and trend monitoring
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