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Retail sales manager

Milton Keynes
Fanatics
Retail sales manager
€50,000 a year
Posted: 22h ago
Offer description

About Us

Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.


About the Team

Fanatics Collectibles is a new company operating at the intersection of collectibles, culture, and technology. Backed by world-class investors, operators, and sports & entertainment partners, we are building the global leader in next-generation collectibles. As part of the broader Fanatics ecosystem, we leverage a digital sports platform that spans over 900 sports properties and engages more than 81 million fans. Together, we are reimagining every part of the collectibles experience for fans, partners, and creators.


Role Summary

Responsible for driving sales and margin performance across our B2B Retail channels (including High Street, Sports etc.) in the UK & ROI, with a major focus on expanding our presence in these fast-growing segments. The role will be accountable for developing new customer relationships, building out point-of-sale opportunities, and maximising performance with existing retail partners. Work in close collaboration with internal departments and external partners to ensure smooth business operations, whilst delivering on ambitious growth and profitability targets. This is a full time role, in the designated office 5 days per week.


Responsibilities

* Oversee sales performance across Sports, High Street, and eCommerce retail accounts in the UK/ROI.
* Develop channel-specific strategies to achieve sales and margin targets and increase profitability in key growth categories.
* Major focus on expanding the customer base in these channels, onboarding new retail partners and driving additional point-of-sale opportunities.
* Analyse local market dynamics, consumer behaviour, and competitor activity to inform strategy and tactical execution.
* Key account management of existing and new customers, including relationship management, account development, and long-term growth planning.
* Build and maintain an in-depth understanding of the Sports, Lifestyle, and eCommerce landscape to ensure competitive advantage.
* Supply territory insights to inform wider business strategy, category planning, and promotional activation.
* Ensure smooth communication and coordination with internal functions such as Sales Support, Marketing, Brand, Production, and Logistics.
* Provide timely and accurate reporting to Finance, Controlling, Planning, and Senior Management on the performance and outlook of the business.
* Implement channel-specific promotional activities and support local retail initiatives to drive sell-through.


Knowledge / Skills / Experience

* 5+ years of relevant sales or account management experience, ideally with strong exposure to Sports, Lifestyle, High Street, or eCommerce channels.
* Proven track record of access to key decision-makers and influencing senior stakeholders in retail.
* Strong understanding of the UK retail landscape, with emphasis on digital commerce and omnichannel trading.
* Trading card / collectibles experience a strong plus.
* Excellent commercial acumen, with the ability to apply a broad range of sales techniques to increase sales and profitability.
* Outstanding oral and written communication skills.
* Strong organisational skills with the ability to manage workload and priorities independently.
* Resilient, proactive, and adaptable to change.
* Professional, polished presence and ability to act as a brand ambassador.
* Degree in a business-related field preferred.


Competencies

* Teamwork and collaboration.
* Problem-solving, resolutive and “can do” attitude.
* Resilience and patience.
* Results-oriented, with a strong focus on growth.
* Positive, confident, and professional mindset.

The above list of job duties is not exclusive or exhaustive and the post holder will be required to undertake such tasks as may reasonably be expected within the scope and grading of the post.

Subject to applicable laws, Fanatics Collectibles may choose to run a background check.

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