We are working with a leading business in the Telesales world based in Birmingham who are currently seeking an ambitious Commercial Director to take ownership of functions across Sales, Account Management, and Marketing. This is a pivotal leadership opportunity, reporting directly into the CEO, with responsibility for driving sustainable revenue growth in a telesales-led B2B environment. This position is ideal for a strategic but hands-on commercial leader who thrives on building high-performing sales teams, improving customer value, and identifying key market opportunities with new products.
Role: Commercial Director
Salary: up to £130,000 (depending on experience) per annum + bonuses + benefits
Location: Birmingham
Key Responsibilities for Commercial Director
* Define and execute the commercial growth strategy across telesales, account management, and marketing.
* Drive telesales productivity — optimising lead conversion rates, pipeline velocity, and deal efficiency.
* Lead and mentor sales leadership, ensuring consistent execution and coaching across the team.
* Maximise customer retention, lifetime value, and profitability through upsell and renewal strategies.
* Build brand awareness and market positioning to support long-term revenue growth & ensuring marketing campaigns directly support lead generation and commercial objectives.
* Implement scalable processes and platforms to support efficiency and growth.
* Lead the forecasting and budgeting process for sales and marketing functions.
* Develop go-to-market strategies for new products and growth opportunities.
* Ensure launches are backed with commercially viable sales plans.
Key Requirements of the Commercial Director
* Proven success as a commercial/sales director in a telesales-based B2B environment.
* Experience unifying sales, account management, and marketing under a single growth strategy.
* Industry background in B2B services, SaaS, utilities, or financial services is advantageous.
* Strong track record in scaling teams, improving customer retention, and delivering sustainable revenue growth.
* Deep understanding of telesales-driven growth models and sales management best practices.
* Experienced leader with a proven ability to coach, mentor, and develop teams.
This is a fantastic opportunity to help a well-established telesales business develop and grow further. You’ll be ideally placed in the centre of Birmingham, with a competitive package and a great business to work for.
Please apply online or contact Sandeep Dhillon for a confidential conversation. Visit technical-network.co.uk. Technical Network recruits Engineers and Managers for the automotive, aerospace, electrical/electronic technology, energy, engineering, and manufacturing sectors, offering services including advertising search, permanent, and contract recruitment services.
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