Senior Business Analyst - Job Description
We are looking for an exceptionally talented Senior Business Analyst to join us in our mission to responsibly provide trusted technology solutions for developing and growing online sportsbook & casino markets. If you love data analysis, sports and games, then this is the ideal place for you!
About Us
SportPesa, founded in 2014, is a multi‑award‑winning technology company and a leading sports betting and digital gaming brand in Africa. We use the power of sport and gaming to unify people; connecting customers with the games they love, providing sports clubs with funding and supporting communities with social and economic opportunities. We call this The SportPesa Effect. As we grow, we remain focused on delivering services responsibly, promoting integrity in gaming, and ensuring that our impact extends beyond the betting experience.
Our Liverpool team supports the brand’s Africa‑focused operations from the iconic Royal Liver Building. Since launching here in 2017, we’ve built a tight‑knit community of trailblazers and innovators, and we would love you to be a part of our team and The SportPesa Effect.
The Role
We are on the lookout for a highly skilled Senior Business Analyst to join our team. The role will be full‑time and permanent and will follow a hybrid working pattern with a mixture of working from home and our Liverpool office. The role will include the following activities:
* Mentoring & coaching a team of Business Analysts
* Defining and maintaining BA processes
* Setting and governing both requirements & ticket standards
* Strong technical knowledge to enable you to evaluate solutions & complete validation
* Analysing high‑level business problems, identifying opportunities & recommending data‑driven improvements
* Contributing to business cases, ROI analysis and strategic initiatives
* Enabling cross‑functional collaboration & leadership
* Writing detailed business requirement documents (BRDs)
* Prioritising, organising and balancing important tasks and any additional duties as required, commensurate with the role
The Person
You will need to have significant experience in a similar role, which would typically include at least 5+ years’ experience as a business analyst with considerable line management activities, ideally working alongside UX, engineering, product, and QA teams.
* Exceptional analytical skills
* Significant experience of line managing a team, including mentoring & coaching
* Experience of working within the sports betting and/or casino industries
Rewards
* A competitive salary commensurate with your qualifications & experience
* An attractive performance‑related bonus scheme
* State‑of‑the‑art offices in a prime waterfront location
* Contributions towards a gym / health club membership
* Seasonal social events, including parties, pub quizzes, sporting and team‑building events
* Access to our Employee Assistance Programme (EAP) & the Royal Liver Building Occupier Loyalty Perks Scheme, café, showers & events programme
* Private medical insurance, health cash plan, life insurance and income protection schemes
* 25 days of annual leave plus bank holidays and opportunities for a hybrid style of working
* Access to training and development opportunities
* Opportunities to travel to some of our amazing offices abroad (including Las Palmas, South Africa, Tanzania & Kenya)
Progression
Help us grow the business and our brand and we will offer you the opportunity to develop a long‑term career with us and support to help you progress in your chosen field.
Equal Opportunity Statement
We are committed to equal opportunities and applications from individuals are encouraged regardless of age, race, sex, gender reassignment, sexual orientation, disability, pregnancy and maternity, religion or belief and marriage and civil partnership status. We also welcome neurotypical & neurodiverse applicants & highly appreciate skills & mindsets from all groups. If you may require any reasonable adjustments to help you show us your suitability for a role, please include details with your application.
Additional Information
Please note: Right to Work in the UK without requiring sponsorship & ability to attend our Liverpool office 2‑3 days per week is essential.
Application
Apply today with your CV and a brief covering letter!
Referral Information
Referrals increase your chances of interviewing at SportPesa by 2x.
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