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Copy-Led Marketing Executive (Luxury Ecommerce), Cheadle Hulme
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Client:
Location:
Cheadle Hulme, United Kingdom
Job Category:
Other
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EU work permit required:
Yes
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Job Reference:
9458b8cb772c
Job Views:
5
Posted:
12.08.2025
Expiry Date:
26.09.2025
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Job Description:
At gee, we help women transform how they feel through hair that's effortless, elevated, and made to feel like hers.
Over the last decade, gee has grown into a trusted luxury brand with a loyal customer base, patented products, and a reputation for clear, confident storytelling.
Now, were looking for a copy-led marketer who knows how to blend strategy, storytelling, and conversion copy to guide women from curiosity to confidence, and turn one-time purchases into lifelong loyalty.
What Youll Own
This is not a just write the caption kind of role. You'll shape our voice across every key customer touchpoint:
* Write, build and optimise flows
* Send weekly campaigns & SMS with a sharp eye on performance
* Test subject lines, creative and content to drive retention and revenue
Website & Product Pages
* Refresh product descriptions in a clean, conversion-led tone
* Align with visuals, UX and CRO best practice
* Optimise copy for both emotion and action
Blog & Brand Content
* Write search-aware, stylish blog posts (e.g. hair tutorials, care guides, founder-led stories)
* Support SEO goals while keeping the tone elevated and distinctly gee
Social Copy
* Provide short-form caption copy for organic or paid posts
* Help bring our voice into everyday moments our customers care about
Who You Are
* 2-5+ years in copy-led marketing (ideally for a DTC brand in beauty, fashion, or wellness)
* Fluent in customer journeys, from ad to checkout to post-purchase
* Confident in Klaviyo, segmentation, flows, and conversion metrics
* Strong portfolio: emails, landing pages, blogs, and product descriptions
* Excellent taste - visually aware and detail-obsessed
* Not afraid of a fast-paced environment. Were founder-led, nimble, and direct.
* You understand that great copy isn't clever - it's clear, confident, and focused on the customer.
Why Work With gee?
* We're a real brand, with real customers, and a product that changes the way women feel.
* Youll get genuine ownership of our brand voice and the freedom to shape it.
* No fluff. Just the chance to do excellent, purposeful work with an ambitious founder and a small, talented team.
* Our product is premium, beautiful, and trusted. So is our brand and you'll help lead its next evolution.
To Apply:
* Send your CV and portfolio.
* Include 2-3 examples of retention-led copy: emails, landing pages, or product pages.
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